| Date | September 29 2004 (4:00pm – 6:00pm) |
|---|---|
| Venue | Ludgate House, London, United Kingdom |
| Duration | About 2 hours |
| Cost | Included with Enterprise subscription |
About the event
Overview
Overview:
Discuss latest issues, trends and best practice for mobile marketing. Circa. 12 attendees, no journalists, no audience, no sponsors, chaired and facilitated by E-consultancy.
Confirmed attendees:
GMTV, Enpocket, Emap, DoubleClick, BT.com, The Hub, Evolving Media, Marvellous Mobile, Warner Bros
Agenda:
- Is the real opportunity for mobile marketing in the CRM / customer service / branding areas?
- What are the real opportunities and issues posed by picture messaging / MMS and 3G content?
- How does mobile best integrate with other communication, marketing and sales channels? (e.g. mobile couponing? on pack promotions)
- Questions from attendees
Timings:
20 mins Arrive, Coffee and Registration
80 mins E-consultancy facilitates discussion
20 mins Follow up conversations / networking / close
