Adam Broitman (Keynote)

Adam Broitman is Partner and Ringleader at Circ.us, a creative marketing firm that helps brands tell stories through innovation and participation.

Adam is a recognized expert in all aspects of the ever-changing digital media+marketing landscape. A thought leader in the marketing industry, Adam is known for devising cutting edge marketing strategies for clients ranging from Kraft, The New York Times, Cisco, Panasonic to LVMH and A&E.

Prior to founding Circ.us, Adam was Director of Strategy at Crayon and Director of Emerging and Creative Strategy for Morpheus Media. He started his digital marketing career at Digitas, working on the American Express team.

Adam blogs at Circ.us/blog and writes for industry publications such as iMediaconnection and Mediapost.

Adam's keynote will guide us through new areas of opportunity and creativity:

• Location-Based Social Media
• HTML 5 and the Demise of the App
• Ambient Search Optimization
• Augmented Reality
• Transmedia Storytelling
• Passive Connectivity
• Mobile Commerce
• And More…

Rebecca Lieb (Chair)

Rebecca is VP of Econsultancy's US operations.  An expert in interactive marketing and advertising, she was formerly ClickZ’s editor-in-chief for over seven years.  For a portion of that time, Rebecca also ran Search Engine Watch.  

Earlier, Rebecca held executive marketing and communications positions at strategic e-services consultancies, including Siegel+Gale, and has worked in the same capacity for global entertainment and media companies including Universal Television & Networks Group and Bertelsmann's RTL Television.  

As a journalist, she's written on media for numerous publications, including The New York Times and The Wall Street Journal.

Adam Wallace

Adam Wallace is the New Media Manager for the Roger Smith Hotel, a family-run boutique art hotel in midtown Manhattan. In his three years there he has helped establish the hotel’s reputation as a pioneer in social media marketing. His first project was building a video based website for the Roger Smith Hotel in 2006 with Panman Productions and Roger Smith Arts, which evolved into the hotel’s current blog, RogerSmithLife.com. 

More recently Wallace has worked with the Roger Smith team to create video and photography content on YouTube and Flickr while building a substantial and loyal following on Twitter and Facebook. Through these online relationships the Roger Smith has become a hub for social media leaders and innovators from across the country. Wallace now manages and monitors all of the hotels online marketing channels.

Bryan Eisenberg

Bryan is recognized worldwide as a leading expert on online marketing and marketing analytics, New York Times best selling author, speaker, industry pioneer and guest blogger for Econsultancy. He's also a keen advocate of incorporating expert persuasion techniques and a deep understanding of customer behavior into all marketing efforts. Bryan is a co-inventor of Persuasion Architecture®, a process for persuading customers when they ignore marketing.

Read an interview with Bryan on the Econsultancy blog.

Andrew Markowitz

Andrew Markowitz's group leads a global digital strategy group across GE with a focus on driving stakeholder connection and conversion. That includes instituting first-class digital capabilities in areas including search, content social media and customer engagement, as well as training and development to help businesses gain marketplace understanding.

Prior to GE, Andrew worked at Kraft Foods, Inc., where he was Director, Digital Services, leading a Center of Excellence for all digital activity including: digital strategy, on-line media, creative agency relationships, social media marketing, search engine marketing, and standards and training. In this role, he led efforts to create scalable best practices by providing thought leadership in the management and development of a wide range of on-line marketing principles, a pipeline of emerging media opportunities and leading the digital medium towards accountability for Kraft brands.

He joined Kraft Foods in 2000 as the e-Commerce marketing lead for both the Desserts and Post Cereals businesses. Prior to joining Kraft, he worked at Send.com, the on-line gift company, as well as Dentsu Corp., Ammirati & Puris and Lintas.

He is a frequent industry speaker and was recently named as one of the iMedia 25: Internet Marketing Leaders and Innovators.

Crispin Sheridan

Crispin Sheridan is the senior director of search marketing at SAP, based in the New York HQ for Global Marketing. He is responsible for paid and organic search, search infrastructure, partner search enablement, and inbound Web inquiry management. Working with SAP's social media team, he has leveraged social media tools for demand generation, including Facebook and AddThis. Crispin has been a guest speaker at SES in New York, San Jose, and Chicago and was appointed to the SES Advisory Board in December 2009. He has also been a guest speaker at the eMetrics Summit and ad:Tech, and is a member of Google's B2B technology council. 

Dorian Sweet (Keynote)

Dorian has over fifteen years of creative innovation and interactive strategy, branding, user experience design, online advertising, web development, and custom relationship management. Dorian leads all aspects of strategic design and service offerings that deliver value and drive incremental revenue for TrueAction clients.

Prior to TrueAction, Dorian was executive creative director at Tribal DDB San Francisco, a top ten international digital marketing agency and Adweek's Interactive Agency of the Year. In this role, Dorian was involved in launching numerous websites, microsites, and online campaigns. Dorian's work has brought award winning online solutions to clients.

He is recognized as an industry thought leader in rich media and online video solutions, and was named an Online All-Star by MediaPost and OMMA Magazine. Dorian is a contributor to ClickZ.com and is often sought after to speak and participate in industry events and newspapers.

Stefan Tornquist

Stefan Tornquist is an experienced entrepreneur, new media researcher and business manager. He's built a reputation as a thought leader in online marketing, as well as essential business issues, such as how to approach marketing and branding in an economic downturn. Stefan has authored dozens of reports across a wide range of online marketing tactics.

In February of 2010, Stefan joined Econsultancy as research director for the US. He is frequently quoted in the trade and business press. His commentary has been featured in the Wall St. Journal, Business Week and AdAge, as well as virtually every industry outlet. He's been a guest on CNBC's Street Signs, National Public Radio's Studio 360 and is a regular contributor to YourBusinessChannel out of the UK. Stefan maintains an active speaking schedule and has been a featured or keynote speaker at more than 100 corporate and industry events, as well as hundreds of webinars and virtual events.