Twitter security issues for marketers
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Web PR Consultant at Clickthrough Marketing
26 August 2009 16:46pm
Bearing in mind the latest news about a fairly serious cross-scripting vulnerability found in Twitter, how do issues like this affect internet marketers who have developed social media marketing strategies which focus around such tools as Twitter and Facebook (another offender with security)?
If we come to rely on tools such as Twitter to deliver key messages and CRM etc, should we constantly need to rely on third party tools (eg Tweetdeck) to maintain momentum in the middle of campaigns when the original tool becomes vulnerable? How do we ensure that the developers of popular tools such as Twitter take security issues seriously, especially if they could cause economic damage to a company who fell foul of the exploit?
Has it stopped anyone here logging to to Twitter on the website in the last 48 hours? Is anyone in the middle of a Twitter-based campaign who has seen a noticeable drop-off in traffic? Or do very few social media users take internet security seriously as per the latest AVG report?
Director at Watson Hall Ltd
02 September 2009 09:46am
These are very valid questions. In practice, Twitter and the like are in the best position to build security into their services, although the users do have some responsibility too. An individual company is unlikely to have much leverage on suppliers with millions of customers/users, but supporting improvements in industry standards will hopefully gradually improve the quality of software. It's a risk, but what about your other "suppliers" - what checks and obligations do you place on them?
locksmith at locksmith
31 December 2009 14:24pm
Twitter has the security option called privacy settings which can avert any problem.
marketer at http://www.google.com
07 January 2010 09:47am
Hello,
I am currently using an email and marketing online survey software and I want to connect it with the social networking sites like facebook and twitter. Is it possible?
Web Developer SEO Consultant at Seotra
09 January 2010 20:09pm
Twitter is in many ways still a work in progress when it comes to businesses. I wonder how things will develop when they start wanting to make money from their users