What figure have you sold the lot for?

Blind network buys normally go for the £1-2 CPM rate before the agency cut.

Named site buys can go for a higer rate. A named site buy is when your agency goes to an advertiser with your site information under their arm rather than their network infomation under their arm. You can get anywhere from £3-15 CPM for Banners and silly amounts for overlays (we have had £26 CPM...but not for many imps though)

Hope that helps and sorry for the delay in a reponse to this post I am new about here ;-)

Cheers
John

On 18:33:38 21 September 2003 Andy Hyslop wrote:
>We have just sold our entire banner impressions up to
>31/10/03 to a well know digital media agency (3M
>impressions). However, I have a horrible felling that we
>have vastly undersold ourselves.
>
>I am sure banner rates will vary drastically for site to
>site but I would appreciate any advice on what would be
>considered to be a fair price for our style of content
>site. http://www.ukclimbing.com