Hi Jim,

I work at Box UK with Dan.  Are you still having problems getting the clicks lining up?  I can help you out with this if  you like.  Feel free to mail if you would prefer.

The more clicks you have, the better the image maps will look but you can still gain insight into the usability of your pages from a reletively low number of clicks.  Depending on the design, as little as 50 clicks can produce useful results.

Jon.

On 16:08:43 29 November 2006 JimWilliams wrote:

We are experimenting with Clickdensity at the moment - although we are still fighting to get the analysis lined up wth the website. Should give us some useful incite. I can already see a lot of clicks on the colour choice thumbnails which are not links at present. I haven't looked at it yet but presumably, numbers get quite low when you get down to basket level and checkout as each page is dynamic. How useful is the analysis here?

On 15:08:24 29 November 2006 dzambonini wrote:

Shameless plug this, but it is extremely relevant, honestly!

Given what you're trying to achieve, you should definitely try out the free trial of clickdensity (http://www.clickdensity.com), which will:

1. Tell you which aspects of your design/page are/aren't effective (e.g. buttons)
2. Very easily let you A/B test different versions of elements on the page (e.g. buttons), and compare click-throughs, etc.
   

Dan

On 19:45:36 28 November 2006 laurazucchetti wrote:

Hi Jim

Paul is right about testing, this will definitely have to be part of you process, so you can see if the button change is effective.

[snip]

Hi Jim,

I don't know if it is what you are using already, but you can use your clickdensity account to A/B test the different buttons.  The reports will show the click through rate and also the statistical significance of the results based on the number of tests performed and the number of click throughs.

Jon -- clickdensity

On 10:28:36 29 November 2006 JimWilliams wrote:

Daniel, Thanks yet again for great advice. I going to do some testing and I'll let you now how we get on.

Cheers,

On 12:15:05 28 November 2006 danielb wrote:

hi, Jim,

I like Paul's suggestions.

I've found having the most important 'conversion' button on the page in a contrasting colour can increase results. this draws the eye directly to the button, removes any ambiguity, & puts the customer in the mind of "ok, that's where I'm going".

eg, your scheme is red & white, so you might want to test having the 'checkout now'/'continue' buttons in royal blue (which shouldn't clash nastily with your scheme). if you have the ability to split test this, you should fairly quickly see what works.

Inserting the JavaScript for four different virtual pages into each of your templates will acheive what you want.

Until you have resolved the lining up issue, enabling the 'follow targets' feature in the reporting interface will line up the clicks.  The problem with this method is that it only shows clicks on clickable elements.

Jon -- clickdensity.

On 15:54:29 30 November 2006 JimWilliams wrote:

We've got 4 stages to our checkout which are created using 4 different templates. Billing Address, Delivery Address, Payment OK etc. Do insert the code into these templates if so its easy. On the lining up issue- the answer on the Clickdensity FAQs looks quite easy its just getting time on the project work flow to  get it done.

On 15:43:58 30 November 2006 JonStoneman wrote:

Hi Jim,

Are you trying to get your shopping cart page to log clicks to different virtual pages depending on the content that is displayed?  If so, all you need to do is set up the virtual pages in clickdensity and then add the JavaScript for a specific virtual page to your page content when a particular type of content is displayed.  For example; place the 'Successful Payment Virtual Page' JavaScript to your 'payment successful' page content.

Jon.

On 11:33:43 30 November 2006 JimWilliams wrote:

Dan,

I have been looking at setting up virtual pages with Clickdensity as i want to track a dynamic page with in the shopping cart. Have you any experience doing something like this?

Jim www.ju2.com

On 15:08:24 29 November 2006 dzambonini wrote:

Shameless plug this, but it is extremely relevant, honestly!

Given what you're trying to achieve, you should definitely try out the free trial of clickdensity (http://www.clickdensity.com), which will:

1. Tell you which aspects of your design/page are/aren't effective (e.g. buttons)
2. Very easily let you A/B test different versions of elements on the page (e.g. buttons), and compare click-throughs, etc.
   

Dan

On 19:45:36 28 November 2006 laurazucchetti wrote:

Hi Jim

Paul is right about testing, this will definitely have to be part of you process, so you can see if the button change is effective.

[snip]