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B2B Content Marketing Best Practice Guide
The B2B Content Marketing Best Practice Guide provides a framework for evaluating your current content marketing process and will help you make the most of your content in the future. The tools and techniques discussed are designed to help you manage and streamline the tactical execution of content marketing in a B2B environment.
Director at Purple Spinnaker
14 October 2003 17:57pm
There is a UK company called Simera based in bracknell, they have a good product called
eZ-touch which will do all the things you are looking for the Md is called Nigel Follet - give him a call
www.simera.co.uk
On 11:39:58 9 October 2003 AmandaW wrote:
>I'm looking for an automated e-newsletter management sytem
>to:
>1) automatically select and drop the correct content into
>each recipient's newsletter (eg send only Automotive
>articles to automotive clients, Financial articles to
>Financial clients, both types of article to anyone signed
>up as both Auto and Financial...)
>2) give full tracking of who has read which articles
>3) tracking of bounce-back etc
>4) automatic list management (subscribe / unsubscribe etc)
>
>Does anyone have any recommendations on vendors? I'm
>looking at NewsWeaver already...
MD at PRISM
15 October 2003 00:36am
I use Constant Contact, see http://ccprod.roving.com. It has the functionality you say you need, is simple to use yet can be customised straightforwardly. It charges according to how many subscribers you have with it; upfront costs are minimal, and you can easily and cheaply suck it and see.
I have no association with them except as one of their users.
Web Editor at Creativematch
15 October 2003 10:38am
Hello Amanda,
There are many systems available but I think to enable all the facets you require, a system will need to be tweaked to suit you.
We have a system that does most of what you require and would be suitable to include the extra features. This system has already been taken up by a government organisation so if you would like a first look email and he will be able to take you through the system.
I hope that you find what you are looking for.