1. Murray Anderson

    Managing Director at Steelside

    26 November 2001 02:40am

    Murray Anderson

    [INTERACTIVE WHITE PAPER] Interactive TV Advertising: A Marketer’s Guide

    Brands to have launched interactive commercials – as at 31/10/01.

    [If your brand should be on the list, please post some basic details of your campaign to this forum.]

    Abbey National
    Ariel
    Audi
    Britannia Building Society
    BT
    BT Cellnet
    Carphone Warehouse
    Charmin
    Chicken Tonight
    Cornhill
    Domino’s Pizza
    Dove
    Egg
    EMI Records
    Eurostar
    I Can’t Believe it’s Not Butter
    Imperial Cancer Research
    Nissan
    Oil of Olay
    Pampers
    Panasonic Vacuum Cleaners
    Persil
    Pet Plan
    Portland Holidays
    Scene One
    Sony
    Sony Playstation
    The Loan Company
    The Woolwich
    Virgin Mobile
    Virgin Trains
    WHSmiths

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