Recommended reports
Social media integration
This 40+ slide presentation was recently delivered by Econsultancy’s Jake Hird and looks at the issues surrounding the integration of social media into wider marketing and business practices. The presentation covers the use of data, 'social CRM' and organisational structures in the context of social media.
Alternatively, see our Social Media & Online PR Business Case or UK Social Media Statistics.
CEO at SiteVisibility
15 July 2003 11:37am
My main message is be very careful. If you've ever been on an email list, you very rapidly seem to receive messages from new organisations and people who have no idea of your interests. We would promote an organic approach to building your own list of people/orgs who are interested in your own products/services. Quality not quantity should be the matra.
Try your own newsletter with a viral/forward to a friend element, certainly try search marketing pointing at some optin form to sign up for your services.
Happy to help on 01273 733433. Jason Woodford