Hi Lawrence,

We can help you with all of this, we have a campaign wizard which is a step-by-step process for setting up a campaign using a library of templates. Our software has a web interface which enables multiple marketing staff to access the solution quickly and easily and it is designed with non-technical users in mind.  CommuniGator has a built in preference engine and group builder functionality allowing you to select an audience based on previously expressed preferences.  The reporting and analysis side is very comprehensive.

Please get in touch if you would like any further info:

On 14:22:18 6 June 2007 Loz wrote:

 I'm shopping around for an e-mail marketing solution (ASP) that is particularly strong on...

1. Workflow - To allow non-technical people (who are often very busy) to create and send email easily and quickly. Multiple marketing managers to access specific templates and targets

2. Templates - Not only for design but also email templates that pre-populate the reply-to email address, subject line and body.

3. Targetting - A single subscriber base with the ability to target people who have opted for specific information at sign-up -- the sign up for would ask for name, email address and checkboxes for up to 9 mailing lists

4. Reporting - Stats for total number of subscribers, new subscribers, email campaigns and actual shots. Filtered by a date range as well as specific mailing lists.

Any ideas much appreicated.

Thanks,

Lawrence

Hi there,

we do have an email solution that does all of the things you mentioned.

But I think you should have a look for yourself and see if you like the system
.
View more information at:

http://emarketingkb.naxtech.com/idx/61/090/article/

http://emarketingkb.naxtech.com/

http://www.naxtech.com/services.asp#emarketing

Hi Lawrence, 

dotMailer is a permission-based email marketing service provider that allows you to easily manage your email marketing campaigns, newsletters and e-bulletins. The system enables you to send targeted campaigns, delivered in a timely, relevant fashion.

 1. Workflow – The dotMailer system is renowned for being extremely intuitive and easy to use. You can use our Manage Logins feature to control access rights to all areas of the system e.g. reporting or the visual editor. This allows you to authorise access to your campaign reports and closely monitor workflow.

 2. Templates - Our design team have built templates for the likes of BMW, Storm Models and BT, and would be happy to design email templates to fulfil your requirements and follow your brand guidelines.  You may use custom data fields to personalise emails if you wish.

 3. Targeting – dotMailer gives you the ability to identify and focus on your key customers using in-depth reporting and the comparison of reports. You may put a sign-up form on your website, with any number of questions for data capture then target your campaigns accordingly. By filtering your data by the links clicked, or time of open, you may also generate specifically targeted mailing lists.

 4. Reporting - dotMailer provides you with one of the industry’s most detailed and accurate real time email marketing reporting systems.  The Reporting allows you to analyse your data in-depth by recording open rates, time and date of opens, links clicked, tracked forwards and so on. The new ROI feature means that you can also measure how well your email campaigns perform by tracking recipient’s progress throughout your website, and recording any text or numerical ROI markers of your choice.

We encourage you to sign up for a free trial of the system to test its effectiveness and suitability. Visit www.dotmailer.co.uk and select ‘Try it now’, or call 0845 337 9170 to speak to one of our experienced Email Marketing Consultants.

Best Wishes,

Tink Taylor