Research Director at Aqute Research
18 April 2005 14:02pm
Recent data from Perseus Development Corp concludes that Google’s Blogger has 8 million blogs. Livejournal claims to have 6.8 million accounts. MSN recently reported that it had 5.4 million bloggers.
MSN is interesting in so far as it begins to make a connection between blogging sites like Livejournal and Blogger on the one hand, and networking sites like Orkut and 360 on the other (Orkut probably has around 7-8 million members, given that I am connected to 5 million. Yahoo! 360 has ... 5,000).
Many of these will be blogs that were started and never maintained. Livejournal reports that of its 6.8 million blogs, 1 million were updated in the past 7 days. MSN reports 170,000 out of 5.4 million updated daily, but that is too stringent a definition of an "active blog".
Using the Livejournal ratio for Blogger and MSN Spaces suggests 1.1 million and 0.8 million regular bloggers, respectively. So these three sites account for a total of 2.9 million active bloggers worldwide. I would caveat that Blogger has more than its fair share of spammy blogs, that it may not be valid to extrapolate Livejournal data and that there are other blog providers such as Typepad.
According to Livejournal data, again, 2.7% of blogs are from the UK, implying around 78,000 active bloggers from the UK.
These are just back of envelope numbers, but they give good ballpark numbers with which to work.
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