Japan

Hello all. I just joined and have decided to post at least one message. So, here it is.

I have two questions that are of obvious interest to me (if you see my profile).

QUESTION 1 of 2 (To anyone who cares to respond.)
Have you thought about marketing to Japanese businesses/consumers, and what kinds of interests and/or concerns come to mind when you think about Japan?

My background is in web design and project management. Now my current position requires me to learn how to market our services. Sometimes I feel confident in this new role, sometimes not. So, I seek feedback on the following promotional content.

QUESTION 2 of 2 (I'm praying that someone cares)
Below is a link. If you look at this entry page for a magazine promotion you'll see a link to "Read more" and a link to "Jump to home." Do you feel compelled to click one or the other? Neither? Both? It seems that visitors are not clicking "Jump to home," and we don't know why.
http://webproject.jp/jan2004.html

Thanks so much in advance for any feedback you can offer! I'll be happy (similarly) to read for other members. :-)