I'm compiling a list of the major providers of e-mail platforms i.e. systems that clients (or agencies) can use on a white label basis to manage in and outbound e-mail marketing, newsletters and so on. SMS / CRM / analytics type capabilties also interesting...
Here's what I've got so far, in no particular order:
Russell
=================================================
Russell Potter
UK Director
Email Marketing Solutions
http://www.emailtools.co.uk Private Label Email Marketing Software for UK Designers & Marketers
=================================================
Ok, I've gone in and changed it. Excuse the oversight. I noticed the other day that a Google search, confined to UK pages, on 'email marketing' brings you out top. Good going on the SEO work there.
Any insight you can give on a) how you managed this and b) what uplift in traffic you have seen and c) any uplift to the bottom line as a result (i.e. sales, customers)?
Ashley
Russell Potter
Marketing Consultant at Email Marketing Solutions
08 March 2003 15:42pm
Ashley, I am in the middle of writing a new guide that will reveal all my trade secrets - I'll let you know when it's ready. :)
I will say that Google sends me more traffic than all the other search engines put together, that traffic is good quality and, as far as I am concerned, there is no other search engine worth bothering about.
The key to getting a good ranking is to have an optimised, relevant site. That and plenty time & patience! :)
...if I can butt in with some nearly relevant information....
Here are several companies that offer Good creative e mail services (i'm not sure whether they have platforms or not). I've never used any of them, but always wanted to!
Imran
-----------------------------
Imran Mukhtar
Brick2Web Enterprises, Inc.
San Juan, Puerto Rico
To find out how BRICK2WEB can help you acquire, build
and retain stronger, more profitable customer relationships,
please visit us online at: www.brick2web.com
I think you should add Messagizer/Boungiorno to the list - (http://www.buongiorno.com/uk/) who have a great platform for mail - more details at http://www.bizbravo.com/pub/uk/ which covers the lower volume SME market or contact them directly for higher volume options.
On 18:15:51 7 March 2003 Ashley wrote:
>I'm compiling a list of the major providers of e-mail
>platforms i.e. systems that clients (or agencies) can use
>on a white label basis to manage in and outbound e-mail
>marketing, newsletters and so on.
>Which am I missing?
Here's one for your list. This is a product/service that we resell; we manage accounts for others.
-----------------------------------------------
Sean Hanneberry
Client Service Director
CMW Interactive
-----------------------------------------------
The Middle East and North Africa Digital Consumer Report is based on a Real Opinions survey of more than 2,000 consumers across different regions in MENA, including North Africa, the Levant and the GCC.
The 55-page report looks at internet usage in the Middle East and North Africa, including the extent to which consumers use the internet to research products and purchase online. The report also examines in detail how consumers use a wide range of online channels, including mobile, social media, search and email.
Econsultancy's UK Mobile Statistics document is one of 11 individual downloads that make up Econsultancy’s UK Internet Statistics Compendium, a comprehensive compilation of statistics and online market research with data, facts, charts and figures that are essential to understanding the marketplace as a whole.
CEO at Econsultancy
07 March 2003 18:15pm
I'm compiling a list of the major providers of e-mail platforms i.e. systems that clients (or agencies) can use on a white label basis to manage in and outbound e-mail marketing, newsletters and so on. SMS / CRM / analytics type capabilties also interesting...
Here's what I've got so far, in no particular order:
iMailer - http://www.emailtools.co.uk
Digital Impact - http://www.digitalimpact.com
EmailVision - http://www.emailvision.com
Xpedite - http://www.xpedite.com
Email Reaction - http://www.emailreaction.com
Responsys - http://www.responsys.com
eCircle - http://www.ecircle-uk.com
Emailbureau - http://www.emailbureau.co.uk
Frontwire - http://www.frontwire.com
Cheetah Mail - http://www.cheetahmail.com
Bluestreak - http://www.bluestreak.com
****Update 21 March******
Here are others that have come up in replies:
Buongiorno - http://www.buongiorno.com/uk/
Lyris List Manager - www.lyris.com (service provide by Chinwag http://www.chinwag.com)
mailermailer - http://www.mailermailer.com
EmailLabs - http://www.emaillabs.com
GotMarketing - http://www.gotmarketing.com
Brontomail - http://www.Brontomail.com
DARTMail (from Doubleclick) - http://www2.doubleclick.com/emea/htm/email_marketing.asp
Experian ContactMail - http://www.experiancontactmail.com/
Any others still missing?
Ashley
Marketing Consultant at Email Marketing Solutions
07 March 2003 23:23pm
>Which am I missing?
iMailer: http://www.emailtools.co.uk
Can't believe you forgot about this one Ashley!
Russell
=================================================
Russell Potter
UK Director
Email Marketing Solutions
http://www.emailtools.co.uk
Private Label Email Marketing Software for UK Designers & Marketers
=================================================
CEO at Econsultancy
08 March 2003 11:18am
It is there - at the top of the list...
Ok, I've gone in and changed it. Excuse the oversight. I noticed the other day that a Google search, confined to UK pages, on 'email marketing' brings you out top. Good going on the SEO work there.
Any insight you can give on a) how you managed this and b) what uplift in traffic you have seen and c) any uplift to the bottom line as a result (i.e. sales, customers)?
Ashley
Marketing Consultant at Email Marketing Solutions
08 March 2003 15:42pm
Ashley, I am in the middle of writing a new guide that will reveal all my trade secrets - I'll let you know when it's ready. :)
I will say that Google sends me more traffic than all the other search engines put together, that traffic is good quality and, as far as I am concerned, there is no other search engine worth bothering about.
The key to getting a good ranking is to have an optimised, relevant site. That and plenty time & patience! :)
Russell
Account Director at dialogue marketing
10 March 2003 09:34am
Ashley - also have a look at www.mailtrack.com - cheap and effective plus another interesting solution at www.enablercommunications.com
hope your keeping well
tom
On 18:15:51 7 March 2003 Ashley wrote:
>I'm compiling a list of the major providers of e-mail
>platforms i.e. systems that clients (or agencies) can use
>on a white label basis to manage in and outbound e-mail
>marketing, newsletters and so on. SMS / CRM / analytics
>type capabilties also interesting...
>
>Here's what I've got so far, in no particular order:
>
>iMailer - http://www.emailtools.co.uk
>Digital Impact - http://www.digitalimpact.com
>EmailVision - http://www.emailvision.com
>Xpedite - http://www.xpedite.com
>Email Reaction - http://www.emailreaction.com
>Responsys - http://www.responsys.com
>eCircle - http://www.ecircle-uk.com
>Emailbureau - http://www.emailbureau.co.uk
>Frontwire - http://www.frontwire.com
>Cheetah Mail - http://www.cheetahmail.com
>Bluestreak - http://www.bluestreak.com
>
>Which am I missing?
>
>Ashley
Digital Lead, Asia Pacific at Ogilvy
10 March 2003 09:45am
...if I can butt in with some nearly relevant information....
Here are several companies that offer Good creative e mail services (i'm not sure whether they have platforms or not). I've never used any of them, but always wanted to!
Inbox's personalised flash emails are particularly good (Did you get Daredeveil or Bond?)
1. www.inbox.co.uk
2. www.flashtalking.com
3. www.hedgeapple.co.uk
4. www.mailtrack.com ... this one would seem to be one to add to your list of platform providers...
I'd welcome any other examples of good creative e mails that users would be happy to receive...
best
Barney
On 18:15:51 7 March 2003 Ashley wrote:
>I'm compiling a list of the major providers of e-mail
>platforms i.e. systems that clients (or agencies) can use
>on a white label basis to manage in and outbound e-mail
>marketing, newsletters and so on. SMS / CRM / analytics
>type capabilties also interesting...
>
>Here's what I've got so far, in no particular order:
>
>iMailer - http://www.emailtools.co.uk
>Digital Impact - http://www.digitalimpact.com
>EmailVision - http://www.emailvision.com
>Xpedite - http://www.xpedite.com
>Email Reaction - http://www.emailreaction.com
>Responsys - http://www.responsys.com
>eCircle - http://www.ecircle-uk.com
>Emailbureau - http://www.emailbureau.co.uk
>Frontwire - http://www.frontwire.com
>Cheetah Mail - http://www.cheetahmail.com
>Bluestreak - http://www.bluestreak.com
>
>Which am I missing?
>
>Ashley
President at Brick2Web Enterprises, Inc.
10 March 2003 15:31pm
Ashley,
I would add Got Marketing's Campaigner to the list
http://www.gotmarketing.com/
Imran
-----------------------------
Imran Mukhtar
Brick2Web Enterprises, Inc.
San Juan, Puerto Rico
To find out how BRICK2WEB can help you acquire, build
and retain stronger, more profitable customer relationships,
please visit us online at: www.brick2web.com
On 18:15:51 7 March 2003 Ashley wrote:
>I'm compiling a list of the major providers of e-mail
>platforms i.e. systems that clients (or agencies) can use
>on a white label basis to manage in and outbound e-mail
>marketing, newsletters and so on. SMS / CRM / analytics
>type capabilties also interesting...
>
>Here's what I've got so far, in no particular order:
>
>iMailer - http://www.emailtools.co.uk
>Digital Impact - http://www.digitalimpact.com
>EmailVision - http://www.emailvision.com
>Xpedite - http://www.xpedite.com
>Email Reaction - http://www.emailreaction.com
>Responsys - http://www.responsys.com
>eCircle - http://www.ecircle-uk.com
>Emailbureau - http://www.emailbureau.co.uk
>Frontwire - http://www.frontwire.com
>Cheetah Mail - http://www.cheetahmail.com
>Bluestreak - http://www.bluestreak.com
>
>Which am I missing?
>
>Ashley
Partner at Heresy
10 March 2003 15:34pm
I think you should add Messagizer/Boungiorno to the list - (http://www.buongiorno.com/uk/) who have a great platform for mail - more details at http://www.bizbravo.com/pub/uk/ which covers the lower volume SME market or contact them directly for higher volume options.
Cheers
Ross
Marketing Consultant at Green Link Consultancy
12 March 2003 12:43pm
On 18:15:51 7 March 2003 Ashley wrote:
>I'm compiling a list of the major providers of e-mail
>platforms i.e. systems that clients (or agencies) can use
>on a white label basis to manage in and outbound e-mail
>marketing, newsletters and so on.
>Which am I missing?
Here's one for your list. This is a product/service that we resell; we manage accounts for others.
http://www.cminteractive.com
Used extensively by Haymarket for the marketing publications, among others.
Client Service Director at CMW Interactive
12 March 2003 19:01pm
The e-mail marketing association (eMMa - now joined with DMA) has a list of brokers and service bureau's at
http://www.emmacharter.org/members.html
Cheers
Sean
-----------------------------------------------
Sean Hanneberry
Client Service Director
CMW Interactive
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