1. sally golland Bronze

    Ecommerce Director and E Consultant at The Gluttonous Gardener

    30 January 2007 16:33pm

    sally golland

    We are about to come to the end of our current subscription to NewZapp who have been great and handle our email marketing but at £1200 a year it is looking to be pretty expensive.  I am just wondering if anyone has another company that they could suggest where we pay a one off fee and simply buy the software to send out emails to our customers?

     

    Many thanks

    Sally Golland

  2. Sean Duffy Gold

    Principal Email Marketing Consultant at Emailcenter UK

    30 January 2007 19:23pm

    Sean Duffy

    Hi Sally,
    You will not find a reliable and robust email tool, with tracking for a low one-off fee like you describe. The low end systems which typically cost a few hundred dollars will have a number of issues including:

    * No built in send engine - you will have to use your own SMTP server which I doubt your ISP will be happy about
    * Bounce management will be appalling
    * Click thru and open tracking will be clunky and unreliable

    There are one-off licence solutions that don't have these issues but you will be looking at £5K plus. The other option will be for another ASP subscription service. If cost is your main issue you will find something cheaper from a States provider but that opens up a whole host of problems with getting support.

    Sean Duffy
    www.emailcenteruk.com

    On 16:33:32 30 January 2007 SallyfromTheGluttonousGardener wrote:

     

    We are about to come to the end of our current subscription to NewZapp who have been great and handle our email marketing but at £1200 a year it is looking to be pretty expensive.  I am just wondering if anyone has another company that they could suggest where we pay a one off fee and simply buy the software to send out emails to our customers?

     

    Many thanks

    Sally Golland

     

  3. sally golland Bronze

    Ecommerce Director and E Consultant at The Gluttonous Gardener

    31 January 2007 11:13am

    sally golland

    Thanks very much it is as I thought, I think for the time being we will continue with  using someone like NewZapp until there is a better solution.

    On 19:23:21 30 January 2007 SeanDuffy wrote:

     

    Hi Sally,
    You will not find a reliable and robust email tool, with tracking for a low one-off fee like you describe. The low end systems which typically cost a few hundred dollars will have a number of issues including:

    * No built in send engine - you will have to use your own SMTP server which I doubt your ISP will be happy about
    * Bounce management will be appalling
    * Click thru and open tracking will be clunky and unreliable

    There are one-off licence solutions that don't have these issues but you will be looking at £5K plus. The other option will be for another ASP subscription service. If cost is your main issue you will find something cheaper from a States provider but that opens up a whole host of problems with getting support.

    Sean Duffy
    www.emailcenteruk.com

    On 16:33:32 30 January 2007 SallyfromTheGluttonousGardener wrote:

     

    We are about to come to the end of our current subscription to NewZapp who have been great and handle our email marketing but at £1200 a year it is looking to be pretty expensive.  I am just wondering if anyone has another company that they could suggest where we pay a one off fee and simply buy the software to send out emails to our customers?

     

    Many thanks

    Sally Golland

     

     

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