Recommended reports
Online Measurement and Strategy Report 2011
An analysis of the online measurement industry based on a survey of digital marketers. The 67-page report and 29-slide summary presentation contain valuable insights into the use of paid-for and free web analytics tools. Beyond web analytics, the report also looks at a range of data sources and information requirements, and the extent to which companies are able to develop a coherent measurement strategy.
Alternatively, see our Twitter for Business or Web Analytics Buyer's Guide 2012.
Managing Director at BODIE and FOU
18 May 2007 15:26pm
Our site is using Worldpay which causes us headaches when it comes to coding and tracking sales from our Google PPC as Worldpay uses call-backs. Has anyone overcome this Worldpay/tracking issue? And if so, how can we?
If this is not possible, I would be grateful if you could recommend us any payment gateway that would be compatible with Google Analytics tracking?
While we're on the subject, could anyone also recommend a secure & compatible shopping cart with abandonment prevention, multiple currencies and features to upsell and cross-sell?
many thx
Karine
E-Business Consultant at Dan Barker
18 May 2007 17:08pm
hi, Karine,
I'm sure you can do it like this:
http://www.google.com/support/analytics/bin/answer.py?answer=26915&query=domain&topic=0&type=f
daniel
Co-founder at Tatvic Associates
19 November 2009 21:45pm
Hi Karine,
Although this might be very late, but I still wanted pass it on.
We just integrated Google Analytics for worldpay for a client. See if you can find this blog post useful.
Do let me know if you have any questions please.
Cheers,
Ravi