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Director at immediate future- social media consultancy
12 February 2007 19:50pm
Hi
My website company has ceased trading leaving me without a website and without notice. Trying not to scream with frustration and horror at it disappearing overnight. We have over the years made incredible efforts to add masses of quality content (well for a PR agency, we felt honour bound to add good content!) so as to increase search engine rankings. And we did very well and supported our clients’ SEO activity too, by posting and linking every press release. Aaargh I can't believe we have lost it all.
I need help and fast. Does anyone have any recommendations for a really good SEO CMS system. The most important thing for us it that we retain good Google rankings and don’t lose those we have developed since we launched. So search engine friendly URLs, RSS feeds, control over meta tagging etc. Any help and advice gratefully received. We will need someone to also help with our company look and feel for the site.
Another thought is to build the site on blog software. Obviously well liked by search engines. But does it present the right view of a company? As we are in online PR, a blog makes sense (we love them). I understand how they work. My concern is that the brands and digital marketers we are working with may see this as not quite professional for a company website. I would welcome thoughts from members on what they think of company websites that are built around blogs. again if we went down this route we would need a developers to make it fancy - any recommendations?
All and any help very much appreciated.
Kate
Director at STAR Digital Marketing Services Ltd
13 February 2007 09:03am
Hi Katy
We can recommend the Activedition product from C2 Software. www.c2software.com - www.activedition.com This is one of the most SEO friendly CMS systems we've ever worked with as it publishes the HTML for every page, even dynamic as search engine friendly HTML. If you construct the CMS templates in CSS you'll probably find that your rankings even improve.
Hope this helps - Good luck!
Roger
On 19:50:05 12 February 2007 katy.howell wrote:
Director at immediate future- social media consultancy
13 February 2007 19:06pm
Oh you are all wonderful! Been with clients all day and came back to a swathe of brilliant advice. Thank you all.
On your suggestion, a little more help would be terribly kind…
1. The hosting company will not release my website – they are being coy as to why and suggesting we contact the web company (who are of course refusing all calls in an incredibly unethical way). Sadly I am not the only company in this fall out there are several of us trying to rescue our business and one is a charity!
2. The CMS was never owned by us (in other words the web company said they owned and hosted it – ok I have learnt my lesson!) so I suspect even if I did get hold of them we wont get our site back – but at this stage I have no idea. HostingUK were just pointed at the server.
3. I love the idea of a wordpress site as so many of you recommend. As an PR I am a technical enough to understand, but not praticed enough to do - and personally have the design eye of a drunk squirrel on acid (bad in other words!)
4. so my final plea is to anyone who can recommend someone who can help me rebuild my site in wordpress (we have all the content as word docs anyway), sort all the brilliant redirect advice, design it so it looks smarter than ever, and get us back and running better than ever with an integrated blog, social media buttons and oh so many things that we wish for!
And of course all on a shoestring!
Kate
SEO Samba
23 March 2008 16:08pm
I'm late on this thread, but I thought it could be useful to others. How about considering www.seosamba.com ? It is a purpose built SEO software platform, includes a SEO friendly content management system and features a crawler import tool that will import all of your online content, place it in appropriately optimized pages and URL, and create 301 redirect pages automatically on your behalf. Check out the videos on the homepage. Michel.
On 19:06:10 13 February 2007 katy.howell wrote:
ipoints Ltd
24 March 2008 13:46pm
Very late I'm afraid, it's over a year old! The site and an accompanying blog were built a while back.
The crawler tool looks interesting, I'll have a look, but I'm not sure what could be done to improve Katy's ranking for 'online pr agency'
SEO Samba
24 March 2008 17:40pm
In the newest release of seosamba, which i'm beta testing right now, there's a news module which might help improve her site rankings and make her PR delivery model more efficient, all at once.
It includes optimized on page factors and url's that are compliant with news aggregators such as Google news. This news module also includes RSS feed management for webwide link dissemination, on-site spider compliant news scroller (spiders can follow featured links), and newsletter generation for interfacing with email marketing platforms such as Constant Contact.
A blog module is also in the pipeline. Albeit, it will also be late too for Kathy :-), but others might find this useful, register to the newsletter if you'd like and i'll keep you apprised about new developments.
On 13:46:04 24 March 2008 robertbarker wrote:
Director at immediate future- social media consultancy
24 March 2008 19:55pm
Hi
we actually went with Joomla. see www.immediatefuture.co.uk and it is working rather well. It got us back into the rankings in around a week and we now make the first page. The rest is down to us - and creating more content!
Thanks for all the re-awakened interest though - some useful tips and ideas!