Recommended research
Digital Marketing and E-commerce Careers Guide: For Students and Graduates
The Digital Marketing and E-commerce Careers Guide for students and graduates provides valuable advice for those considering or looking to work in the digital industry. Tailored for the UK, the guide discusses how to look and prepare for job opportunities, advice on graduate programmes, and what kind of work experience you should look to do to give you the best chance of securing the job you want. It also provides interview advice. It is free to download.
Head of Digital Marketing at Future Publishing
19 March 2007 17:23pm
Hiya,
Does anyone know an effective way to reach final year students or graduates? Particularly of art or media colleges but also the wider student population - the best portals or alumni sites / services maybe? Any ideas? JustineW
Graduate Prospects Ltd
20 March 2007 09:00am
www.prospects.ac.uk has a large audience of both students and graduates.
Head of Digital Marketing at Future Publishing
20 March 2007 10:59am
Thank you, I'll try that!
On 09:00:48 20 March 2007 DavidSherwin wrote:
Managing Director at True Clarity
21 March 2007 07:10am
Justine,
It would be useful to know a little more about what your objectives are, is it a recruitment driver for example?
Depending on your needs you might find some of the social networking sites provide a very cost effective method of reaching both students and recent graduates. I'm thinking in particular of facebook (http://www.facebook.com/) even though it has opened its doors to non-students it still has a high population density.
We have put together a white paper which discusses some of the issues of finding customers on social networks. It is a free download but we do ask for an email address.
http://www.trueclarity.co.uk/Web-2-0-Five-ways-buinesseses-can-benefit.aspx
Kind regards,
Andy.
Managing Director at Shine Marketing
21 March 2007 09:56am
Try www.reachstudents.co.uk They are an agency specialising in the area, they also wrote the excellent book "Targeting Students: A Marketing Guide"
Head of Digital Marketing at Future Publishing
21 March 2007 11:37am
Excellent - thanks everyone - very useful!
On 09:56:24 21 March 2007 StevePratley wrote:
Proprietor at Online advertising network
31 March 2007 16:52pm
Hi! Justin,
You can look at a direct email campaign for the same. Infact I would suggest a video email campaign. THis is a video message sent directly to the email addresses of your target audience.
I can help you with designing a direct video emailing campaign.
Please let knwo if you would be intested with this medium so that we can discuss further for designing a campaign.
regards,
Ajeetpal singh