27 June 2007 12:20pm
Does anyone have any firm views on how sub-domains impact on SEO activity or whether it is best practice in managing a corporate website?
Internet Marketing Manager at Optimised Media
27 June 2007 20:54pm
Hi SanjayGoogle treats each subdomain as its own domain. As such its impact on Search Engine Optimisation should be the same as having a completely separate domain. If using subdomains you need to look out for issues such as duplicate content. Using subdomains is ideal for online reputation management as well as the obvious benefit of dividing up content. However from an SEO point of view you need to be careful that your main domain is not impacted by the change in content.
Hope that helps
Owner & Operator of Optimised Media,UK Online Marketing solutions. Services Include: Pay Per Click Management, Online Marketing Consultancy & Online Marketing London
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