ceo at mbites media
28 June 2004 15:02pm
To paraphrase: Blogs, blogs, everywhere, but not a drop to drink.
In the 1980s desktop publishing became cheap and widely available to the masses. It practically destroyed the printing profession, especially in the newspaper business, but allowed entrepreneurs to develop new magazines quickly and easily.
Anyone could now create a newsletter or magazine. But were they universally brilliant. No. Did they destroy publishers? No. Only old technology (hot-metal, linotype and duplicating machines) was destroyed or replaced.
Now, blogs have created a new way for 'less techy' people to put their content online, fast and for free.
Anyone can now create a blog-style publication. But are they universally brilliant? No. Have they destroyed any online publishers? Not so far - although they have shown some publishers up to be thinly-veiled, poor attempts at journalism.
But they have replaced older systems for uploading content, even if the end result is more or less the same (words and pictures on a web page, yippee).
As someone wrote recently, getting bloggers together to discuss blogging would be like getting people together to discuss cassette tape recording. It's the message not the medium that's important.
Here endeth today's random musing...
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