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  1. James Sandoval Silver

    SVP & Managing Director at BrightTag

    16 May 2012 23:35pm

    James Sandoval

    BrightTag (http://www.brighttag.com), based in Chicago, is re-inventing tag management so that vendors' tags are a thing of the past.

    That's right, tag management, but without vendors' tags.

    Instead, vendors are *server-direct integrated with BrightTag, which yields a number of benefits:
    - Centralised vendor and data distribution management
    - Even better i.e. faster page load performance
    - Elegant data normalisation and [server-to-server] data distribution to vendor partners
    - BrightTag's ONE-Click privacy compliance solution
    - And more...

    *Those vendors that are not yet server-direct integrated can still provide traditional tags for management via BrightTag, but why maintain that old skool, inefficient and archaic framework when there's a better way.

    Call me if you'd like to learn more.

    My company, Invizua (http://www.invizua.com), represents BrightTag in Europe.

    James

    James Sandoval
    Founder & CEO - Invizua Limited - www.invizua.com
    Co-Founder - Pikslme Limited - www.pikslme.com

    Phone: +44 7740 284 164
    Email: or
    LinkedIn: www.linkedin.com/in/jamessandoval
    Twitter: @checkyourfuel
    Our Address: Innovation Warehouse, 1 East Poultry Avenue, Farringdon, London EC1A 9PT

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