About John Fernandez
John Fernandez is a marketing leader with over a dozen years experience in getting results for businesses using technology and the Internet. John currently leads digital marketing and operations at IntraLinks (NYSE: IL), the leading provider of extended enterprise collaboration solutions. Previously, John has had marketing, analytics and public relations positions at Accoona, X3D and Chessclub.com. An industry thought leader, Mr. Fernandez has spoken at conferences such as Eloqua Experience, eMetrics Marketing Optimization Summit, Conductor’s C3, and Coremetrics Client Summit.
About So, you've generated the demand and leads. Now what?
Find out how IntraLinks built a marketing infrastructure to not only bring in more prospects but also to ensure that those prospects turned into customers. See first-hand how best practices in web design and phone support made a dramatic difference to the top of their funnel. See how platforms like Eloqua and Salesforce can be best leveraged with web technologies, then learn how their measurement strategies not only helped them show marketing team success but also generated an Employee of the Year award.