This job ad has expired, it was posted over 60 days ago and the position is likely to have been filled.
| Posted on | 9th September 2009 |
|---|---|
| Job Title | Global Online Partnerships Marketing Executive |
| Employer | British Airways |
| Salary | Competitive Salary/Benefits Package |
| Contract type | Permanent |
| Country | United Kingdom |
| Location Details | Middlesex |
| Application Deadline | None |
Job Description
Fantastic opportunity for self-motivated individual to join the Digital Acquisition team, within the Marketing dept at British Airways, based at Waterside, London Heathrow.
The successful applicant will possess a sound understanding of digital marketing, specifically meta search (price comparison), online display and affiliate marketing.
The purpose of the role is to ensure BA achieve direct revenue and acquisition targets through online partnership marketing in relevant markets.
Candidate Requirements
Essential Capabilities
Skills (practised capability/behaviour)
- Excellent numerical skills
- Excellent technical skills
- Strong interpersonal and influencing skills
- Consumer marketing focus
- Ability to manage budgets effectively, adhering to agreed corporate processes; making the necessary trade off’s in order to maximise ROI for BA
- Strong analytical skills with focus on online metrics
- Strong verbal and written communication skills
- Strategy and proposition development
- Strategic and tactical acumen with ability to identify requirements and appropriate solutions
- Action orientated and results driven - proven ability to use own initiative
- Strong cross team working
Experience (On the job)
- Proven experience in digital marketing particularly in metasearch programmes and online display
- Knowledge of metasearch travel vertical
- Knowledge of back end processes in web integration, online tracking, analytics and reporting
- Understanding of the various channels and different selling behaviour by channel
- Managing complex and ambigu ous issues
Expertise (Specialist knowledge)
- Good understanding of different types of marketing & promotional activity
- Good knowledge of online media opportunities
Contact / Application Details
The advertiser has specified that Recruitment Agencies may NOT contact them regarding this position.
