Head of eCommerce, leading specialist retail

This job ad has expired, it was posted over 60 days ago and the position is likely to have been filled.

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Job Description

Company:
A leading and well-known retailer with a very established bricks & mortar presence is looking to take it's eCommerce strategy to the next level. As the company's most profitable channel, investment and scope is develop and expand this division is a truly exciting opportunity.

Job Purpose:

Ensuring the the business website is fully aligned to the brand and is the leading site in the sector. Exceeding sales and profit targets for online sales and providing an engaging showcase of products for those who wish to purchase online or in-store. Growing, shaping and leading the web team.

Principal Reports:

Web Manager, Online Marketing Manager

Main Accountabilities:
- To develop a detailed strategic plan that aligns with the corporate objectives/strategy
- To ensure that the website is fully aligned to the vision and brand
- To lead the web team to deliver on KPIs and deliver the best website in the sector
- To ensure the website is an effective driver of customers into stores
- To seek new business and technology opportunities to enhance the customer experience
- Through team management, apply web best Practices in navigation, content management, online user experience, PPC, Affiliate marketing, emails, display advertising and search engine optimisation.
- To shape the social media strategy
- Collaborate with other marketing functions to develop and deliver integrated marketing campaigns across all channels
- Drive revenue and increase online market share
- Budget management and responsibility.

Any other tasks, duties and accountabilities appropriate to the job & position.
The above points may change and evolve according to the needs of the business

Principal Skills & Attributes Required:

- Significant online Marketing experience – PPC, SEO, Affiliates, E-mail, Display Advertising
- Multi-platform experience and knowledge of best-in-class technologies
- Technical experience of CSS/HTML/Java script
- Proven record of developing transactional websites (ideally in retail)
- Problem Solver
- Analytical with knowledge of analytics packages
- Attention to detail
- Excellent written skills
- Excellent organisational and planning skills
- Commercial awareness and business acumen
- Negotiating skills
- Experienced and successful manager both internally and of agencies

Behaviours Required:

- Positive, ‘Can do’ attitude at all times
- Flexible approach to work and workload
- Open and honest approach at all times
- Customer focused (Both external and internal customers)
- Team player

Contact / Application Details

The advertiser has specified that Recruitment Agencies may NOT contact them regarding this position.

Peter Walmsley
0208 2220 555

If you feel you are suitable and the opportunity looks attractive, please apply by sending your CV through to the email address above.