The Econsultancy view on what good looks like
As the session title says, Econsultancy are finishing up the day by giving our view on 'what good looks like' in terms of joined up marketing for this track's focus. We'll be giving five or so examples of what has impressed us and what we feel is setting the standard currently.
About the speakers
Linus Gregoriadis, Research Director, Econsultancy
Linus is Research Director at Econsultancy where he oversees much of its award-winning content, including best practice guides, survey-based reports, buyer’s guides and trends briefings on topics ranging from search engine marketing, online display advertising and social media to e-commerce, web analytics and marketing attribution.
Linus, who leads a team of analysts based in London, joined the company in 2005 and has established a strong reputation in the digital marketing industry based on his research reports, contribution to the Econsultancy blog and presentations at industry conferences and trade shows.
Prior to joining Econsultancy, he spent two years working for Intrepid Consultants, a market research consultancy, after completing an MBA at Cranfield School of Management. Linus had previously spent eight years working as a newspaper reporter.
You can follow Linus on Twitter at http://twitter.com/linusgreg
