Adit Abhyankar is the Executive Director of Visual IQ, the world’s leading cross channel marketing intelligence software provider.  Adit is currently based in London, leads Visual IQ's global expansion into the EMEA and APAC regions, and is a recognized expert in the field of cross channel attribution and marketing optimization.  He brings more than 18 years of product development and sales experience in a variety of software and technology companies with a specific focus on digital marketing and advertising.  Prior to Visual IQ, Adit was on the board of SolutionSet, a digital agency that combines best of breed brand development with deep technology expertise.  He graduated Summa Cum Laude with an M.S. and B.S. in Electrical Engineering and Economics from Tulane University.