About Simon Harrow

Simon Harrow is the Technology Officer at Kiddicare.com. He is responsible for driving business growth and efficiency through the implementation of technology innovations, development of the ecommerce platform and marketing activity.

Simon has five years’ experience in ecommerce development which is supported by two years advertising experience for national B2B and FMCG brands. Before joining Kiddicare, he developed digital strategies for MoneySupermarket.com, ASDA, Eurocamp, Crown Paints and William Hill.

Simon holds a first class honours in International Business and Marketing, has been recognised with an award from the Chartered Institute of Marketing and guest lectures on undergraduate and postgraduate University courses.

About Joining up cross-channel data to achieve a single customer view

Simon Harrow is Technology Officer at Kiddicare.com, responsible for the implementation of technology innovations, the marketing and development of the e-commerce and mobile platforms, and the firm's brand marketing activity.

One of the e-commerce scenes true innovators, Simon has recently been busy installing a new ECRM system which, when fully integrated with Kiddicare's online, mobile and offline kiosks, will provide the firm with a data-rich view of its customers. He'll be talking about this and the wider tactics Kiddicare has employed to great success.

Recently acquired by Morrisons, Kiddicare has won numerous awards for its business model, website and mobile strategy. Before joining Kiddicare, Simon developed digital strategies for MoneySupermarket.com, ASDA, Eurocamp, Crown Paints and William Hill.