About Steve Wind-Mozley
Steve is responsible for leading the e-commerce commercial and product development across BBC Worldwide including platforms such as BBCShop.com.Previously Steve was at GAME where he was Ecommerce Director, responsible for trading the group’s three online brands GAME, gamestation and gameplay in 9 countries. In his role at GAME, where he joined in 2007, Steve was instrumental in setting the multichannel agenda and leading GAME’s part in new revenue streams such as Electronic Software Distribution and mobile gaming.Before joining GAME, Steve had retail and online marketing and e-CRM roles at Nedstat, Lloyds TSB and Marks and Spencer. Steve describes himself on LinkedIn as "delivering excellent customer experiences across retail channels by exploiting insight and technology whilst building high performing teams and efficient systems" with specialism in "Deep Digital Marketing and Ecommerce experience, coupled with classical Retailing and Financial Services expertise."
About PANEL: The Digital Self - what is identity?
An interactive Q&A session with a range of experts on a moderated panel. We'll be asking the panelists how they think you can compare the behavioural, real-time insights available to digital marketers with the socio-demographic data and propensity models available to offline marketers… Which is best, can they be aligned and what's the benefit when both join up? Feel free to ask your own questions of the panel!