Mobilise, Socialise and Personalise – implications for your marketing platform

The emergence of mobile, social media and personalised content posted major challenges for today’s marketing professionals. To succeed in the online world most organisations now need a mobile strategy, a presence in social media and the ability to serve personalised content to each visitors through these new channels and their existing websites. But how do you keep you brand message consistent while minimising the time you need to manage the growing number of channels? Allan Thraen from EPiServer will demonstrate how you can use the latest technology to efficiently and seamlessly manage your multichannel marketing effort. 

About the speakers