JUMP New York Agenda

JUMP is a fast-moving, content-led event packed with exciting new insight from top marketers across every industry. You won’t find sessions on offline or online: it’s about joined-up marketing in practice.

  LEAD (L) ANALYZE (A) OPTIMIZE (O) Whitepapers Live 1 (W) Whitepapers Live 2 (H)
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Jonathan Pierce

Jonathan Pierce

Director, Social Media Communications, American Airlines

Talking on: The Role of Social Media in an Integrated World
O

Doug Topken

Doug Topken

Director, Global eCommerce & CRM, Elsevier

Talking on: Joined Up Marketing Means Joined Up Business
L

Adam Kmiec

Adam Kmiec

Director, Social Media, Walgreen's

Talking on: Social Beyond The Like
O

Lee Huang

Lee Huang

Product Director, Digital Newsstand and Emerging Content , Barnes & Noble

Talking on: Optimizing Marketing Effectiveness Through Innovative Channel Integration
O

Jim Lefevere

Jim Lefevere

Director, Global Marketing, Roche

Talking on: Using Data to Drive Digital Change in Life Sciences
O

Hugh Murphy

Hugh Murphy

Global Head of Interactive Marketing, 3M

Talking on: Balancing Alignment and Execution in a Diverse Global Organization
L

David Rogers

David Rogers

Executive Director, Columbia Business School Brand Center

Talking on: Making Digital Matter
A

Phil Cooper

Phil Cooper

European Managing Director, Brightroll

Talking on: TV and Online Video Panel
A

Frank S. Foster

Frank S. Foster

Vice President, IPTV Media Sales and Solutions, AT&T Advanced Ad Solutions

Talking on: The Broadcast Times They Are A Changin'
A

Ryan O'Donnell

Ryan O'Donnell

CEO, Let's Gift It

Talking on: Social Commerce Panel
O

Mitchell Oscar

Mitchell Oscar

EVP, Televisual Applications, MPG

Talking on: The Broadcast Times They Are A Changin'
A

Jim Sterne

Jim Sterne

Founder, eMetrics Marketing Optimization Summit

Talking on: Art of Marketing Analysis
A

Mark Simpson

Mark Simpson

Founder & President, Maxymiser

Talking on: Optimizing Every Customer Experience
W

Mark Curtis

Mark Curtis

Founder and President, enter:newmedia

Talking on: Social Commerce Panel
O

Joy Puzzo

Joy Puzzo

Corporate Audience Development Director, Advanstar Communications

Talking on: Pages to Platforms: Redefining News Media Brands
A

Andy Sarfas

Andy Sarfas

Head of Partnerships, Telemetry

Talking on: TV and Online Video Panel
A

Jonathan Isaac

Jonathan Isaac

Global Head of Planning, LBi

Talking on: LEAD (L) Session 8
L

Nick Blunden

Nick Blunden

Global Publisher, Economist Digital

Talking on: Pages to Platforms: Redefining News Media Brands
A

Josh Levine

Josh Levine

Managing Director, Kita Capital Management, LLC

Talking on: LEAD (L) Session 8
L

LEAD (L)

This track is for CMOs, VPs and Directors of (Digital) Mareting. Sessions are all  about the big issues in making joined up marketing a reality: your organizational structure, skills, culture and recruitment, benchmarking and measurement, strategic budgeting etc.

Sessions:

OPTIMIZE (O)

This track is about optimizing the marketing mix across online and offline. Learn how the different channels work together to drive the best results for your organization.

Sessions:

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