What Online Shoppers Are Really Looking For: 8 Proven Tips for Designing Interactive Catalogs That Drive Engagement & Conversions.
How can you design a digital publication that increases brand awareness, improves audience engagement and, ultimately, drives sales? One thing’s for certain: You don’t want to settle for a run-of-the-mill PDF. These eight tips will help you create powerful, immersive experiences that set a new standard for your digital publications.
About the speakers
Ashley Bistran, Director, Professional Services, Zmags
Ashley joined the Zmags team with years of agency experience and consumer brand marketing under her belt. She spent three years as head of accounts for an interactive marketing agency in which she managed and executed projects for a variety of both B2B and B2C companies. Prior to that, Ashley was a Consumer & Trade Marketing Manager for a natural food company. She has her MBA from Suffolk University with a concentration in marketing which brings a refreshing perspective into the technical development of the Zmags tool and project management process.
