STEAK, the award-winning international digital marketing agency, appoints Ruth Nightengale as Senior Vice President of Client Services for their New York office.
With over 17 years of industry experience, Nightengale joins STEAK from digital agency IPG’s Reprise Media, after seven years at the company. As SVP of Account Services she ensured that clients in the travel, retail, pharmaceutical and automotive sectors received the highest level of strategy, service, and support across multiple digital disciplines.
Nightengale will craft and implement all aspects of STEAK’s client-facing strategy, focusing on managing existing customer relationships as well as finding process improvements in STEAK’s account services teams. She will report to Mark Schwartz, STEAK’s US Managing Director.
Schwartz says, “With Ruth’s hire, STEAK Americas has added a completely new dimension to our business. Ruth brings to STEAK a rare combination of skills comprising both client and agency-side expertise in media, search, social, and analytics. Ruth’s hiring continues STEAK’s approach of providing best-in-class service across STEAK’s international client portfolio.”
Founded in 2005, STEAK has a reputation for delivering measurable results for clients such as Expedia, Toyota, Canon, and Scotts Miracle-Gro. The agency is a market leader in direct response advertising, including paid and natural search marketing, display advertising, mobile solutions, analytics, social media and digital design. In May 2011, Dentsu, the world’s largest consolidated agency network, and the world’s 5th largest marketing communications company acquired 100% of the share capital of STEAK Group.
SOURCE: Steak Corp.
Web site: http://www.steakdigital.com/
For more information, please contact:
646 556 6580
Published on: 1:33PM on 10th May 2012