SAPIENTNITRO UNVEILS LINEUP OF LUMINARY STORYTELLERS FOR THIRD ANNUAL IEX EVENT
James Cameron, Dame Vivienne Westwood, Steven Levitt and Heston Blumenthal to keynote iEX 2013, join SapientNitro thought leaders in exploring the evolution of storytelling to engage today’s always-on consumer
SapientNitro announced today that it is gathering some of the most compelling storyte...
Published on: 11:07AM on 7th May 2013
Get in touch with the stars and support charities in the process with Ask’em
7th of May 2013, London - Surely you must know that getting in touch with celebrities, be it your favorite singer, actor, performer or business person and getting your message or question across is close to impossible and normally you won’t even get a reaction. Askem.co is the 1st platform that g...
Published on: 9:00AM on 7th May 2013
Carphone Warehouse relaunches retro Snake game to relive your past
Carphone Warehouse has launched a retro-styled refit of the classic mobile phone fan favourite Snake.
The game created by digital agency STEAK is part of a wider move into production of digital content. The microsite draws on 90's revival pop-culture themes coupled with the humour of modern web...
Published on: 4:23PM on 3rd May 2013
SLI Systems Learning Search Connect’s Faster and Automated Extraction Process Results in Doubling of Adoption Rate by Magento Clients
Leading Advanced Site Search Enables Quicker ROI While Providing Innovative Features to Magento Enterprise Platform Clients
News Highlights
- SLI Systems Learning Search Connect now available on the Magento Connect App Store sees adoption rate double over past year
- Among the several joint SL...
Published on: 2:46PM on 2nd May 2013
Thomson Lakes and Mountains kicks off innovative online campaign
agenda21 plans brand and targeting campaign for activity holidays from TUI
Thomson Lakes and Mountains, part of the Specialist Holidays Group (SHG), has launched an innovative online marketing campaign to promote summer holidays. The activity optimises digital media advertising planned and boug...
Published on: 11:46AM on 2nd May 2013
Tesco and LBi collaborate to relaunch Clubcard website
Tesco today announced the launch of a refreshed customer website for its loyalty scheme Clubcard, which has been created as part of an on-going development of its web presence in collaboration with global marketing and technology agency LBi.
Tesco and LBi have worked together to create a refres...
Published on: 11:01AM on 2nd May 2013
Alamo appoints Quantcast for EMEA real-time advertising campaign
Global car rental company Alamo Rent A Car has appointed Quantcast to launch its real-time online advertising campaign as part of a wider marketing strategy to boost rentals in key European, Middle East and African markets. The campaign will be managed centrally from London.
The campaign will p...
Published on: 10:20AM on 2nd May 2013
William Hill Picks a Winner with Tradedoubler as Exclusive Mobile Performance Network Partner
Growth in mobile betting and decline in PC sales prompts William Hill to focus on boosting mobile activity and apps
London,30 April 2013 – With PC sales declining and smartphone and tablet sales booming, the betting company, William Hill, has chosen performance marketing and technology company ...
Published on: 10:57AM on 1st May 2013
Kimberly-Clark and ISBA latest to sign-up to online learning courses for digital marketing
Kimberly-Clark’s European consumer business and British advertiser body ISBA are the latest high-profile organisations to tap into the growing online learning industry by providing employees and members with access to online courses for digital marketing made by London-based Discover Digital.
W...
Published on: 8:41AM on 1st May 2013
Neolane Named Visionary in Magic Quadrant for CRM Lead Management for the Second Consecutive Year
...Evaluation Based on Completeness of Vision and Ability to Execute...
Conversational marketing technology provider Neolane announced today it has been positioned by Gartner, Inc. as a Visionary in the 2013 “Magic Quadrant for CRM Lead Management.”[1]
This year, Neolane reported $58 million do...
Published on: 12:43PM on 30th April 2013
Realise delivers Scottish Widows Investment Partnership a modern digital presence – swip.com now live
Digital agency Realise and Scottish Widows Investment Partnership (SWIP) this week launched a new website for the asset management business.
Realise were appointed by SWIP after a competitive pitch to redesign and build www.swip.com using a new CMS, Ektron. The overall aim of the project was to ...
Published on: 2:28PM on 29th April 2013
Affiliate Window Shines With New Addition, Claire’s Accessories
Jewellery and Accessories brand, Claire’s Accessories is launching its first ever affiliate programme exclusively with global performance network, Affiliate Window. The launch will coincide with the brand’s introduction of its first ecommerce website. Working in partnership with digital marketing...
Published on: 3:08PM on 26th April 2013
4DX Media Ltd announces the completion of their new technology platform
The new platform has been developed to position 4DX Media at the forefront of the performance marketing industry in terms of technical ability. One of its fundamental features is the ability to have true multi-channel capabilities.
Steve Barnes, Managing Director, commented "This platform is ess...
Published on: 3:05PM on 26th April 2013
LBi appoints Sophie Ling as Chief People Officer
Global marketing and technology agency LBi today announced the appointment of Sophie Ling to the newly-created role of Chief People Officer.
Ling is spearheading a series of initiatives aimed at making LBi a uniquely rewarding workplace capable of attracting and retaining a truly diverse range ...
Published on: 2:48PM on 25th April 2013
Affiliate Window Wins Mobile Retail Award for Best Mobile Affiliate Campaign
Yesterday saw the inaugural Mobile Retail Awards take place following Mobile Marketing Magazine’s, Mobile Retail Summit. Affiliate Window took home the accolade for Best Mobile Affiliate Campaign for “Making Mobile Count,” an ongoing project which ensures that all sales generated through mobile d...
Published on: 11:26AM on 25th April 2013
Independent survey finds large gap among marketers on benefits of website personalization and company ability to deliver personalized online experiences
April 24, 2013, Philadelphia and London - Providing personalized online customer experiences is seen as vital for business performance but most marketers are stuck in the slow lane when it comes to delivering are among key findings in a new independent survey conducted by Econsultancy in associat...
Published on: 4:32PM on 24th April 2013
Teradata eCircle Previews Connect 2013 Customer Conference
- Lord Seb Coe and Matthew McGregor of Obama’s 2012 re-election campaign plus EBay and Qantas inspire and innovate at Teradata eCircle’s leading conference on Data Driven Marketing -
LONDON – 23rd April, 2013 -- Teradata Corporation (NYSE:TDC), the global leader in analytic data platforms, appli...
Published on: 3:25PM on 24th April 2013
London School of Business and Finance Introduce Online Lead Generation to their Digital Strategy
London’s School of Business and Finance (LSBF) has exclusively launched a targeted online lead generation campaign with global performance network, Affiliate Window. As one of the world’s fastest growing business school’s with global campuses educating 25,000 students from more than 150 countries...
Published on: 8:42AM on 24th April 2013
Freedom of speech vs. slander: what laws apply to social media?
Social media court cases are on the rise but a new best practice whitepaper shows just 5% of business professionals understand the rules in accordance with UK law
Does your company use Facebook? Does it use Twitter, LinkedIn, Google+ and other social media platforms as well? Does your heart skip...
Published on: 12:37PM on 23rd April 2013
LBi appoints Emma Storer as Head of New Business
Global marketing and technology agency LBi today announced the appointment of Emma Storer to the role of Head of New Business.
Reporting to UK Managing Director Michael Islip, Storer will be responsible for
developing LBi’s new business strategy and overseeing the growth of its client portfoli...
Published on: 10:37AM on 23rd April 2013
