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Econsultancy Keynote Presentation on 'Beautiful Basics'
(7.28 MB Microsoft PowerPoint)
Keynote presentation by Econsultancy CEO Ashley Friedlein at Endeca's E-business Forum in April 2009.
The presentation is titled "Beautiful Basics - What you need to be doing really well online to succeed" and looks at numerous examples of best practice that sites should be seeking to emulate. Ashley looks at examples across user interface, email marketing, form design, social media and multi-channel marketing integration.
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