Attracting the right talent and effectively structuring your ecommerce organization are the keys to rapid and sustainable business growth. In this webinar you will hear perspectives on roles and responsibilities within an ecommerce organization, creating an optimal team structure, a phased approach to growing your team, and how to attract and retain the right talent for your company.
The Top 100 Digital Agencies Report, sponsored by Sitecore, is the definitive guide to the UK's biggest digital agencies. Consisting of both a 64 page report and an interactive Excel spreadsheet, this report will provide invaluable for both clients looking to select an agency partner, and to agencies looking to understand the competition and the challenges within the industry.
The Reducing Customer Struggle report, published by Econsultancy in association with IBM Tealeaf, looks in-depth at the extent to which companies understand the overall online customer experience and the approaches or types of technology they use to identify issues and remedy them. The study also looks at which customer channels are most relevant for organizations and the relationship between online and offline business teams.
Based on a survey of over 1,000 marketers and agency pros, the State of Integrated Marketing 2013 explores the challenges of multi-channel, multi-device advertising and marketing.
Presentations from Econsultancy's Future of Digital Marketing event on 6th June 2013. Over 300 digital marketers attended to hear from those leading the way in the digital landscape on topics including; The Total Reset of Marketing, Mobile the New 6th Sense, Big Data + Big Stories and Connected Experiences.
This Econsultancy report on building and growing an ecommerce team focuses on the challenges facing ecommerce managers as the digital channel grows and diversifies. It is aimed at client-side ecommerce practitioners who have a hands-on role in managing and growing the ecommerce channel.
Econsultancy's Australian State of Customer Engagement Report, sponsored by Responsys, is based on a survey of some 50+ senior client-side digital marketers, in addition to extensive qualitative interviews. The research looks in detail at how marketers are addressing the complexities found within customer engagement, particularly from a cross-channel perspective.
Presentations from Econsultancy's Future of Digital Marketing (FODM) Malaysia event on 28 May 2013. Over 400 digital marketers attended to hear from those leading the way in the digital landscape.
The fourth edition of the Econsultancy Social Listening Buyer's Guide (previously the Online Reputation and Buzz Monitoring Buyer's Guide), relevant for a global audience, is an invaluable resource for client-side marketers and suppliers who want to understand this market and invest in Social Listening technology and services. The guide looks at market trends within this secctor, with profiles of the leading social media management vendors as well as advice for buyers looking for a Social Listening provider.
The Business Intelligence Meets Web Analytics Best Practice Guide is aimed at data and web analysts, marketers, executive management and agencies that work with web analytics data and aspire to deliver more business intelligence from their investment. This report explores the growing need for a fuller view of customer behaviour and customer segmentation and, practically, how to open up a closed web analytics solution to provide a more expansive business intelligence tool.