All the topics you'll ever need relating to e-commerce and online retailing. From e-commerce facts and figures, to mobile-checkouts and consumer behaviour, it should be here. If you can't find what you're looking for, contact us for help.
B2B Content Marketing Best Practice Guide
The B2B Content Marketing Best Practice Guide provides a framework for evaluating your current content marketing process and will help you make the most of your content in the future. The tools and techniques discussed are designed to help you manage and streamline the tactical execution of content marketing in a B2B environment.
Middle East and North Africa Digital Consumer Report
The Middle East and North Africa Digital Consumer Report is based on a Real Opinions survey of more than 2,000 consumers across different regions in MENA, including North Africa, the Levant and the GCC.
The 55-page report looks at internet usage in the Middle East and North Africa, including the extent to which consumers use the internet to research products and purchase online. The report also examines in detail how consumers use a wide range of online channels, including mobile, social media, search and email.
B2B Internet Statistics Compendium
Econsultancy's B2B Internet Statistics Compendium is a comprehensive collection of the most recent B2B statistics and market data publicly available on online marketing, e-commerce, the internet and related digital media. A huge time-saver for presentations and reports.
Internet Marketing Strategy Briefing
Econsultancy’s Internet Marketing Strategy Briefing is free to download for registered members and covers the most important online trends in digital marketing, including customer centricity, channel diversification, data, social media and content strategy.
JUMP Magazine: Issue three
JUMP is Econsultancy's multichannel magazine in support of the multichannel event, JUMP, which takes place on 12 October 2011. In this third issue of JUMP Magazine we focus on a number of areas that will help you to join up your business, including optimising your mobile strategy, a guide to location-based marketing, using offline ads to drive online activity, and how to make the most out of your data.
E-commerce Platforms Buyer's Guide 2011
Please note: There is a newer version of this report available
Econsultancy's E-commerce Platforms Buyers Guide is aimed at companies who are investigating the e-commerce technology market, with profiles of 38 leading vendors. The report analyses trends in the overall e-commerce marketplace, as well as providing tips for those looking to find the right e-commerce platform.
Reducing Customer Struggle 2011
Please note: There is a newer version of this report available
The Reducing Customer Struggle report, published by Econsultancy in association with Tealeaf, looks in-depth at the extent to which companies understand the overall online customer experience and the approaches or types of technology they use to identify issues and remedy them. The study also looks at the relationship between online and offline areas of business.
Marketing Attribution Management Buyer's Guide
Please note: There is a newer version of this report available
The first Econsultancy Marketing Attribution Management Buyer's Guide, which is relevant for a global audience, is an invaluable resource for client-side marketers who want to understand the market and invest in attribution technology and services. The guide looks at market trends within this sector, with profiles of 23 leading suppliers, as well as best practice and tips for identifying the right vendor.
Multivariate Testing Buyer's Guide
Econsultancy's Multivariate Testing (MVT) Buyer's Guide is an invaluable resource for those investing in site testing technology, with profiles of 13 leading technology suppliers and detailed information about the trends and issues affecting the online testing sector. The 127-page report also contains best practice and tips for identifying the right MVT vendor to meet your needs and useful advice for those just starting to get involved in this area.
E-commerce: A Beginner's Guide
The E-commerce Beginner's Guide is a starting point for those who want to learn more about e-commerce and understand how it can make a difference for their business. It is free to Bronze members and higher.
