From help with supplier selection to guides for best practice, our research and reports cover every topic in digital marketing, including PPC (pay-per-click). Paid search is an important part of a marketing campaign, so if you can't find the report you need, get in touch.
North America Search Marketing Statistics
Econsultancy's North American Search Marketing Statistics document is one of 11 individual downloads that make up Econsultancy’s North American Internet Statistics Compendium, a comprehensive compilation of statistics and online market research with data, facts, charts and figures that are essential to understanding the marketplace as a whole.
UK Search Marketing Statistics
Econsultancy's UK Search Marketing Statistics document is one of 11 individual downloads that make up Econsultancy’s UK Internet Statistics Compendium, a comprehensive compilation of statistics and online market research with data, facts, charts and figures that are essential to understanding the marketplace as a whole.
Global Search Marketing Statistics
Econsultancy's Global Search Marketing Statistics document is one of 11 individual downloads that make up Econsultancy’s Global Internet Statistics Compendium, a comprehensive compilation of worldwide statistics and online market research with data, facts, charts and figures that are essential to understanding the marketplace as a whole.
Paid Search Agencies Buyer’s Guide 2010
Please note: There is a newer version of this report available
The Paid Search Agencies Buyer's Guide focuses on the UK paid search (PPC) marketplace and profiles 35 leading agencies. The 200+ page report contains contains detailed information about the current trends and issues affecting this sector of digital marketing, as well as advice about how to find the right agency for your needs.
Return on Effort Study
The Return on Effort Study examines the variable of time in the evaluation of fundamental marketing tactics. The report, sponsored by Hubspot, also examines the skills that modern marketing teams need to develop to take advantage of social, inbound tactics.
PPC Bid Management Technology Buyer's Guide 2010
Please note: There is a newer version of this report available
The PPC Bid Management Technology Buyer's Guide is aimed at those who are investigating the US and UK markets for paid search tools. The report contains profiles of 18 leading suppliers, a detailed analysis of market trends and guidance about how to select the right technology.
Achieving Digital Balance
A must-have guide for anyone dealing with digital marketing. This report provides best practices and survey data around budgeting, strategy development, digital skills building, retention marketing and new channel development.
The Future of Digital Marketing 2010 - Presentations
The presentations from The Future of Digital Marketing event on 16th June 2010 in London, UK.
UK Search Engine Marketing Benchmark Report 2010
Please note: There is a newer version of this report available
This is the fourth annual UK Search Engine Marketing Benchmark Report, carried out in association with the search agency Guava. Based on a survey of more than 500 client-side digital marketers and agencies, the report contains a comprehensive analysis of the UK search marketing environment, covering search engine optimisation (SEO), paid search and social media marketing.
SEMPO State of Search Engine Marketing Report 2010
Please note: There is a newer version of this report available
The State of Search Engine Marketing Report 2010, published by Econsultancy in association with SEMPO, looks in depth at how companies are using paid search, search engine optimization (natural search) and social media marketing. The report, which also contains a marketplace valuation, has been compiled from a survey of more than 1,500 global respondents, from both companies (client-side advertisers) and agencies. The report looks closely at current practices and emerging trends across paid search and SEO, alongside their relationship with social media.
