This report is part of the Digital Marketing Template Files bundle.

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Overview

Usability and User Experience Digital Marketing Template Files
Authors: Sonia Kay, Jake Hird, Econsultancy and other expert contributors
Files Included: 6 files 
File Titles: User Research Recruitment Brief, Reviewing Usability, Basic Usability Audit and Checklist

About this Guide

Who created these template files?
In some cases Econsultancy has created the templates. In others we have gone to leading experts in the relevant area and they have provided the files. Details of those people are given where appropriate in the descriptions that follow.

How should these files be used?
Usability and user experience are key to ensuring that online marketing activity is successful, especially if you are driving users to a website. In this section, you will find various templates and guides to help you understand how to create a seamless user experience, which should in turn mean higher retention and conversion rates.

Contents

In this release we have a template bundle containing 6 individual files for usability digital marketing projects:

Download separate files bundles below.

Reports included in this bundle

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