Date10th March 2010 (9:30am – 4:30pm)
VenueEconsultancy London, London, United Kingdom
TrainerBen Logan
Duration1 day
Cost$825.00

Overview

Web accessibility for disabled users has been mandatory in the UK for several years now. Yet despite legislation introduced under the Disability Discrimination Act (DDA) many companies are still unsure where to start when it comes to compliance regulations.

This workshop offers a hands-on approach to accessibility compliance and inclusive design.

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Who should attend?

All marketers who want to understand the business and brand benefits of an accessibility focus, as well as project managers who want to ensure their web projects comply with standards and legislation. Also valuable to web designers, whether agency or in-house.

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How will I benefit?

You will gain a detailed working knowledge of the assistive devices used by disabled people to overcome web accessibility barriers, and an understanding of the accessibility compliance documents and laws. You'll be able to articulate to colleagues and managers how accessibility standards can be met, and how this will benefit your business. You'll also be able to evaluate your own website for accessibility and define how to meet accessibility standards.

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What will I learn?

Through the day you'll learn how to champion the cause, identify compliance issues and build sites that are easy for anyone to use. What web accessibility means to those with disabilities, who it affects and how, as a business, you can meet compliance regulations. Understanding the problems will help you to identify solutions and give you the necessary know-how to build sites everybody can access and use.

A practical introduction of web content accessibility guidelines (WCAG) will outline the issues, simplify the jargon and examine, in detail, the practicalities of creating accessible sites, dispelling commonly held myths along the way. The course will also provide you with a range of simple tools and techniques such as The Paciello Group tool 'Web Accessibility Toolbar', a tool bar for testing for accessibility compliance within your business, and introduce future trends such as accessible PDFs, Flash and cross platform (TV and mobile) compliance.

Topics:

  • Accessibility standards explained
  • Web Content Accessibility Guidelines (WCAG) 2.0
    • Text alternatives for non-text content
    • Audio and video and treatment for captions, transcripts and audio controls
    • Navigating content and the use of code structure and relationships
    • Sensory characteristics
    • Use of colour
    • Use of the keyboard
    • Form labelling and error messaging
    • Page language and titles
  • Main disability types
  • Royal National Institute for the Blind (RNIB) Guidelines

 Legal standing

  • Disability Discrimination Act (DDA)

 

Introduction to accessibility

  • What does it mean?
  • Who's affected?
  • Assistive technology demonstration (Jaws, Lynx and ZoomText)
  • Video presentations

 

Creating accessible sites

  • Dispelling common myths
  • Easy work-arounds
  • Writing for the web
  • Basic best practice compliance

 

Practical examples

  • Walkthrough of WCAG 2.0 Level 1 (A) and Level 2 (AA) checkpoints

 

Practical introduction to WCAG

  • Overview of simplified standards
  • Participatory site inspection

 

Testing for accessibility compliance

  • Simple tools and techniques available to everyone
  • Demonstration of The Paciello Group tool 'Web Accessibility Toolbar'
  • Automated testing vs Manual testing
  • User testing

 

Future trends

  • Cross platform compliance (TV and mobile)
  • AJAX (Asynchronous JavaScript and XML)
  • WAI-ARIA (Accessible Rich Internet Applications)
  • Accessible PDFs
  • HTML 5.0
  • Video presentation

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Trainer

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Ben Logan

Director, Spotless Interactive

Ben has over 9 years experience in the New Media industry, despite being one of the youngest Econsultancy trainers, and is extremely passionate about all aspects of web usability and front end design. Ben has worked agency side for agencies such as AKQA, Dare Digital, Syzygy and CorporateEdge and also direct for clients including GE Money, BDO LLP, Capita and more.

The courses Ben typically delivers for Econsultancy include:

  • Usability and user experience
  • Accessibility

Ben worked at KPMG for 5 years as the lead UK intranet designer that saw him work on global branding projects over in the USA. Ben left in 2004 seeing an opportunity to offer accessibility services to clients direct, and set up his own business called Spotless Interactive. The types of services offered include user research, functionality and compatibility testing, design and build and accessibility testing. Ben also runs monthly training courses in other areas for his own organisation such as Adobe PDF tagging, Wireframing in Axure RP Pro and more.

Ben is a member of the following groups:

  • Usability Professionals Association
  • Guild of Accessible Web Designers
  • British Computer Society

Spotless Interactive has been mentioned in publications such as .Net magazine, ZDNet and Computer weekly.

In his spare time Ben can be found DJ-ing in various clubs in London and abroad as part of the deep house production trio he ins involved with called The Layabouts.

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Venue

Map of Econsultancy London

Econsultancy London

4th Floor, The Corner
91-93 Farringdon Road
London
EC1M 3LN
United Kingdom

Google Maps

Nearest tube stations:
Farringdon (Circle, Metropolitan, Hammersmith & City) or Chancery Lane (Central Line)

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Inquiries

training@econsultancy.com, 0207 269 1470

 

Econsultancy also runs training on the related subjects of Usability and User Experience and Customer Experience throughout the year in London and Manchester.