The MSc is awarded upon completion of six modules, each of which takes place over one academic term, plus a final dissertation. Delegates can choose to end their study at the end of any stage to qualify for the appropriate award.
Teaching is delivered through a blend of face to face seminars which act as practical "kick-off" sessions for each module, and supported self-study involving weekly tasks, group discussions and tutorial sessions, in addition to personal reading, all of which are managed via our online learning environment. All modules are compulsory for this qualification and there are no electives. Assessment is by assignment only (one per module + the dissertation).
| Year 1 — Postgraduate Certificate in Internet Retailing awarded on completion | |
|---|---|
| Module 1: Market and Customer Insight for Internet Retailing | |
| University Induction | Held at MMU in September |
|
Introduction to Internet Retailing (1 day) Internet Retailing and Multichannel Marketing (2 days) The Analytical Underpinnings of Internet Retailing (1 day) |
3 core courses delivered by Econsultancy |
| Discussion day | Held at MMU in November |
| First assignment due | Early January |
| Module 2: Product and Service Development | |
|
Products and Services for Sale (1 day) Shaping the Shop (1 day) Online Merchandising (1 day) |
3 core courses delivered by Econsultancy |
| Discussion day | Held at MMU in March |
| Second assignment due | Early April |
| Module 3: Marketing, Strategy and Planning in Internet Retailing | |
| Two MMU taught days | Taught at MMU in April and July |
| Third assignment due | Late August |
| Year 2 — Postgraduate Diploma in Internet Retailing awarded on completion | |
| Module 4: Internet Retailing Operations and IT Logistics | |
|
Operations (1 day) Mastering IT Toolsets (1 day) Logistics (1 day) |
3 core courses delivered by Econsultancy |
| Discussion day | Held at MMU in November |
| Fourth assignment due | Early January |
| Module 5: Strategy and People for Internet Retailing Leaders | |
|
Leadership Day (1 day) Developing an Internet Retailing Strategy (1 day) New Advances in Internet Retailing (1 day) |
3 core courses delivered by Econsultancy |
| Discussion day | Held at MMU in March |
| Fifth assignment due | Early April |
| Module 6: Developing Professional Practice | |
| Two MMU taught days | Taught at MMU in April and June |
| Sixth assignment due | Late August |
| Year 3 — MSc in Internet Retailing awarded on completion | |
| Directed Project Brainstorming | Held in London (1 day) |
| Dissertation due | Early May |
| Graduation | Held at MMU in September |
