Built on the foundations of our previous, highly renowned report, Econsultancy's Email Marketing Best Practice Guide is a comprehensive document that will help you understand everything you need to know about this complex channel. At nearly 200 pages long, this guide contains lots of actionable, practical tips and best practice examples.
Written by experienced blogger, writer and consultant Neil Perkin, the Insourcing and Outsourcing: Striking the Right Balance for Digital Success report aims to determine some of the key challenges, approaches and also opportunities around the balance between insourcing and outsourcing of digital marketing capability.
The 2014 Media Growth Study explores how media and related technology companies are responding to market changes, investing in technology and developing new products. Produced in partnership with JEGI, the report is built around a survey of over 339 executives (79% C-level) in addition to a number of interviews to provide context around the numbers.
Now in its fourth year, Digital Cream Singapore is part of Econsultancy’s international series of events to help brands, retailers and publishers improve their online businesses. This event's unique format is a 'hands-on' roundtable forum for the most senior client-side digital marketers in APAC to explore experiences, compare benchmark efforts, and discuss/learn from others who face the same challenges with suppliers, technologies and techniques. The roundtable format is a quick and sure-fire way to find out what's worked and what hasn't, an invaluable opportunity to take time out and come back to the office full of ideas.
It’s also where they discuss their future online strategies moving and compare with like-minded peers in a personal and confidential setting.