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Article

10 great examples of responsive design from around the world

Responsive design as a standard feature on a website is growing quickly.

There is no longer much of a debate over whether brands need a mobile site, as consumer demand dictates that sites need to be optimised for small screens.

The choice now is between a dedicated mobile site, an app, or responsive design. 

So to show how responsive design can be applied in practice, here are 10 examples from around the world…

By David Olshanetsky August 2nd 2013 13:49

Global News Canada

Mitsubishi Motors Australia

Alex De Fluvia: Spain

British Council: Ukraine

Comp.ly: United States

Asia Web Net: Thailand

World Wildlife Fund: United States

Vimlewebb: Sweden


Voucher Codes: UK

Capital One: US

By David Olshanetsky August 2nd 2013 13:49
Article Digital Advertising Customer Experience Design Ecommerce User Experience and Usability
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Article Digital Advertising

Tap on the map? Maybe I was wrong about NFC

I recently wrote about mobile NFC being dead in the water. Since then a few dissenting voices have piped up. Understandably, some working in this area. 

One of the voices was Proxama’s. It runs TapPoint, which is a cloud-based SAAS. I spoke to the MD, Miles Quitmann, and he was refreshingly honest enough to turn my oil tanker of beef around and leave me excited about the possibilities of loyalty ‘on tap’. 

So here’s a summary of emerging possibilities for marketers, using the growing number of NFC enabled smartphones in the market.

July 19th 2013 16:44
Article Video Advertising

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If you have the sneaking suspicion that your digital ad spend isn’t working hard enough, it turns out you’re probably right.

Hundreds of millions of pounds and dollars are being wasted each year on digital ads which are served but never viewed.

New figures from comScore show that more than half of digital ads (54%) are never seen by consumers. It’s a colossal waste, and demonstrates the need for brands and marketers to reassess their digital marketing approach.

July 29th 2013 15:34
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Five ways that video can boost your digital marketing campaigns

The benefits of video in the ecommerce arena are well known – no other approach generates engagement and sharing, boosts search traffic and conversions to the levels that video does.  

But there’s more to video than just creating and posting product information. Are you doing everything you can to make the most of these incredibly valuable assets?

August 1st 2013 00:42

Latest

Article Skills and capability

How does an organisation of learners become a learning organisation?

When discussing workplace learning and development (L&D), the conversation generally focuses on upskilling individuals and teams. But what about an entire organisation?

June 2nd 2023 09:05
on demand tv streaming
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The changing CTV landscape

This briefing is part of our Digital Transformation Monthly series which looks at broad digital trends impacting brands. This edition examines recent developments in the worlds of streaming and CTV, in the context of the longer-term decline in broadcast TV viewership.

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The five types of professional learner and what they mean for upskilling programs

When it comes to structured learning programs, are you ‘compliance only’, ‘eager with structure’ or a ‘self starter’? Econsultancy’s latest report looks at upskilling best practice in the light of learning personas.

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May 30th 2023 11:06

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