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10 great examples of responsive design from around the world

By David Olshanetsky August 2nd 2013 13:49

Responsive design as a standard feature on a website is growing quickly.

There is no longer much of a debate over whether brands need a mobile site, as consumer demand dictates that sites need to be optimised for small screens.

The choice now is between a dedicated mobile site, an app, or responsive design.

So to show how responsive design can be applied in practice, here are 10 examples from around the world…

Global News Canada

Alex De Fluvia: Spain

World Wildlife Fund: United States

Tap on the map? Maybe I was wrong about NFC

I recently wrote about mobile NFC being dead in the water. Since then a few dissenting voices have piped up. Understandably, some working in this area.

One of the voices was Proxama’s. It runs TapPoint, which is a cloud-based SAAS. I spoke to the MD, Miles Quitmann, and he was refreshingly honest enough to turn my oil tanker of beef around and leave me excited about the possibilities of loyalty ‘on tap’.

So here’s a summary of emerging possibilities for marketers, using the growing number of NFC enabled smartphones in the market.

Blog Customer Experience

Measures of digital marketing ROI are meaningless unless ads are viewable

If you have the sneaking suspicion that your digital ad spend isn’t working hard enough, it turns out you’re probably right.

Hundreds of millions of pounds and dollars are being wasted each year on digital ads which are served but never viewed.

New figures from comScore show that more than half of digital ads (54%) are never seen by consumers. It’s a colossal waste, and demonstrates the need for brands and marketers to reassess their digital marketing approach.

Blog PPC

Five ways that video can boost your digital marketing campaigns

The benefits of video in the ecommerce arena are well known – no other approach generates engagement and sharing, boosts search traffic and conversions to the levels that video does.

But there’s more to video than just creating and posting product information. Are you doing everything you can to make the most of these incredibly valuable assets?

Blog Design

Flat web design and skeuomorphism: the pros and cons

Flat web design and skeuomorphism are two design approaches that could not be more different. In terms of opposites we’re talking a level equal to Take That vs. Slipknot, Barcelona FC vs. Accrington Stanley, The Godfather vs. Legally Blonde, basically, they are not similar!

Microsoft and Apple have been at the centre of this design battle and fans of both companies have been equally passionate in their arguments for the pros of their particular approach for more than a year.

However, in terms of the future, short term at least, one ‘team’ seems to have been victorious. But is this a defeat, or is the supposed defeated team actually happy to lose the battle knowing that they shall win the war? I’m talking profits!

This blog post attempts to answer that question while looking at what exactly flat web design and skeuomorphism are and the pros and cons of both.

It also discusses the recent shake up at the top of Apple and whether the actor Chevy Chase prefers flat web design or skeuomorphism (yep, you read that right!).

Blog Mobile

Could Argos do more to integrate digital into its print catalogue?

While strolling around Farringdon the other day I was handed a copy of the new Argos catalogue by a cheery store employee.

Having already reviewed several of Argos’ digital products, including its mobile app, I thought it would be interesting to see how the company integrates digital elements into its catalogue.

Print has long been the backbone of Argos’ business and no doubt still is, yet as times change digital will become a more important revenue stream.

So, here’s a quick look at how Argos is adapting to the changing times…

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The week in digital transformation: IKEA’s evolution, digital leaders behind on mobile & hacker CIOs

Welcome to The Week in Digital Transformation, our weekly round-up of news, ideas, research and trends from the realm of digital transformation.

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The best digital marketing stats we’ve seen this week

Howdy everyone. It’s time for some more weekly digital marketing stats, this week featuring answers to the questions “Who owns the customer?”, “Which electrical retailers are winning in search?” and most importantly, “How many marketers are fed up with walled gardens?”

Blog Advertising

What the TV pricing disclosure proposal means to US pharma marketers

The pharma industry is scrambling after a proposal that would require pharma companies to disclose list prices for drugs in television commercials has been put forth by the US Department of Health and Human Services.

10 great examples of responsive design from around the world

Mitsubishi Motors Australia

Alex De Fluvia: Spain

British Council: Ukraine

Comp.ly: United States

Asia Web Net: Thailand

World Wildlife Fund: United States

Vimlewebb: Sweden

Voucher Codes: UK

Capital One: US

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