Responsive design has proven to be one of the key digital trends of 2013 and is certainly one of the most popular topics on the Econsultancy blog.

The potential benefits of going responsive are obvious and we’ve previously highlighted several examples of ecommerce brands that have seen immediate rewards from adopting the technology.

However it does also need to be noted that building a responsive design requires a great deal of investment and isn’t necessarily the perfect solution for all site owners, particularly when you take into account the problems it causes with advertisers.

Nonetheless, there has been a steady trickle of brands launching new responsive sits in the past few months so I thought it would be useful to compile a list of 10 notable examples.

It includes publishers, legal services, a safari operator and even a London market…

The Courier



Currently only the article pages are fully responsive on, though certain elements of the homepage also change depending on the screen size.


HM Insurance Group


Old Spitalfields Market


Gadget site Pocket-lint adopted responsive design earlier this month, however I found there to be issues with the way it rendered on my Samsung S2.

It still requires you to scroll left and right to view all the content which means the mobile experience isn’t much better than simply accessing a desktop site.


Victoria Legal Aid

Oxford Dictionaries


Bean Bags R Us

Global News