Only the very best and brightest branded Vines make it into our monthly round-up.

Here we celebrate the informative, the entertaining, the innovative and the interesting. A Vine doesn’t have to be all four of those things, but doing at least one of the above will certainly help it stand out from the crowd.

Or if it leads me to make a rather excellent joke about giraffes then that’s also fine too.

Logitech

Just in case there was any ambiguity as to what coloured liquids you could safely tip over a Logitech keyboard without it short-circuiting.

Warning, does not work on non-Logitech keybzzzzCVBNJJB!@EOEUBB890p[{{{{[ERROR] [ERROR] [MUST DESTROY HUMANS]

Unilever

Showing a terrifying lack of responsibility when it comes to properly looking after hardwood floors. It’s no example to be setting, Zach. Tut!

Samsung UK

There seems to be a theme building up this month. WATER AND ELECTRONICS DO NOT PLAY NICE, FOR GOODNESS SAKE MARKETING PEOPLE!

Tide

Do you have messy shelves? Are you also wondering what to do with all your old Tide detergent bottles? Here you go…

I asked Tide if people could use other branded detergent bottles to create something similar. Tide said no.

Sony Electronics

Why do giraffes have such long necks? Well it’s a complex combination of natural history, embryology, and palaeobiology that goes far beyond simple theories of ‘natural selection’ and the giraffe’s dependency on loftier placed sources of nutrition. 

Just kidding. It’s because their feet smell.

Dunkin Donuts

Here’s an interesting stat: US brands are 100% responsible for all UK Twitter and Vine users’ panic that they’ve missed Mother’s Day.

Opel

I wonder what Zach King would do if there wasn’t such thing as Vine. He’d probably still go around ruining people’s lunches, only without an audience of 3m.

Mastercard

“Yes that’s very pretty sir, but I’m afraid this restaurant only accepts cash or actual plastic credit cards. Now please settle your bill so we can clean this mess up.”

Samsung Mobile

If I stare longingly at this video for long enough, maybe someone will walk past my desk, take pity on me and buy me one.

I’ll give it another 30 minutes.

Amazon

I’m more likely to get this though…

Probably shouldn’t complain.

For some latest advice and tips on Vine, check out 11 reasons why your brand should be using social video and 10 practical Vine and Instagram video tips for brands.