Welcome to our regular monthly round-up of all that’s tiny and branded.

No not Prince after accidentally wandering on to a cattle ranch, I’m talking about Vine. The home of six-second-long social video, where marketers try to make the most of a short running time with as much ingenuity as they can.

Here are the best of January 2015.

Converse

Some fairly disturbing sound-design, cleverly down-graded film stock and Ray Harryhausen style stop motion makes this a winner.

Western Digital

You probably shouldn’t watch this if you’re a tech-savvy parent. Frightening stuff.

Exxon Mobil

In which a multinational oil and gas company guilts you into turning your laptop off at night.

The Home Depot

A super simple and super effective Vine for a similarly simple and effective product.

Samsung Mobile US

Navigate your way around an 8-bit New York. Watch out for Donkey Kong at the top of that building.

Bathstore

A reasonable facsimile of Mark E. Smith.

HTC

Tapping into the core cat-loving demographic on Vine who can stare at this stuff for hours.

I’m including the next one as an example of why attention to detail is important. Perhaps if you’re going to show off a product’s sound, you should probably include some sound.

Intel

This is a very impressive bit of tech from Intel. I’m assuming those butterflies aren’t real, but if that’s not the case then maybe just skip ahead and phone the relevant authorities.

Bank of America

Worst cake ever. Come back with a Battenberg.

Duck Tape

Psh! Everyone knows it’s spelt duct tape.

National Lottery

Would Jessica Ennis or Mo Farah have had an unfair advantage if their bodies were ball-shaped? Only this Vine can answer that weird question.

Lenovo

Yep, you can use any pointy household object as a stylus with the Yoga Tablet 2. Hey watch what you’re doing with that thing.

Toyota

I don’t know about you but I feel like a Vine just isn’t a Vine unless it features some folksy acoustic guitar. I bet you £2 that I can find another by the end of this round-up.

Burt’s Bees

Told you I could find one. You owe me £2 now.

For more Vine goodies, check out this round-up of 2014’s 30 best Vines.

For best practice guidance, read how brands can be brilliant at Vine.