John’s 25-year career has spanned seven countries, four continents, in-house to agency – spread across communications, interactive and brand marketing.

He holds two roles at Zeno Group (part of Daniel J Edelman group of companies). As Chief Digital Officer (CDO), he leads the firm’s global efforts to build a differentiated digital organisation and go-to-market proposition – focused on next-generation analytics, paid innovation and technology.

As MD of APAC, he has led exceptional social and digital growth at Zeno Asia, since its entry into the region in 2012 – delivering campaign and branding expertise; via planning, servicing, consulting and creative services. Example of clients today include; Audi, Far East Hospitality, Intel, Motorola, Nestle, P&G and Tesco.