Daniel McLeod

About Daniel McLeod

Daniel is a Research Manager for Econsultancy.

He has worked on sponsored research projects for the likes of Adobe, Oracle and Tealium, as well as delivering research for other Xeim brands, Marketing Week and Creative Review.

Daniel has a professional and personal interest in all things analytical, with a particular interest in the world of data science.

Article Strategy

Agility vs. innovation: how SME and enterprise marketers have responded to Covid-19 [survey]

New research from Econsultancy and Marketing Week’s ongoing surveys on the business impact of Covid-19 reveals differing approaches between SMEs (<50m annual revenue) and enterprise businesses (>£50m annual revenue) on responses to the virus, plans for H2, and staff attitudes.