Following a Forbes piece in which a teacher proclaims he avoids turning a computer on during class time, and that face-to-face is key I thought I’d explain why all that is wrong.
Below are five examples of technology or digital in the classroom that really make life easier for both the teacher and student.
I recently completed an internship with Econsultancy, and on my final day I rounded up a group to play Cards Against Humanity.
How did I find this game? Digital word of mouth, that’s how.
Below I list three ways to capitalise on digital word of mouth…
The global music streaming giant Spotify made £370m in revenue for 2012 with increases in both users and advertisers.
Spotify has a selection of ten main advert formats. Some are interruptive, others arrive during extended terms of no-use of the application, and some are clickable.
These ad formats will suit various types of businesses. The high-end or in need of last-second promotion (movie studios, album launches) will enjoy the light boxes and homepage takeovers, while small businesses with low budgets may prosper with trendy playlists.
This post details the five most commonly selected advert formats, with my own quick survey (via SurveyMonkey) of 100 people providing opinion as to which works best.
Take a look and which your brand could be using.
With in-car radios quickly being replaced by Spotify, car manuals being PDF’d onto iPads and QR codes in magazines taking you straight to the mobile site for the manufacturer, it’s apparent that the digital transformation of the auto industry is taking place right now.
Ford, Chevrolet, Volkswagen, and Toyota are all selling amazingly globally, but one of them isn’t performing as well in its digital marketing efforts.
In contrast, Smart, Suzuki, Fiat, and Daihatsu are floundering in terms of sales, but one is doing far better online than in the stores.