We’ve heard that creating content has never been easier, but this throws up its own challenge. With so many options for audiences, getting your content seen is still a real challenge.
That’s why I wanted to write the Econsultancy guide to content distribution.
With my tongue in my cheek I prefixed the headline of the guide ‘How to Go Viral’.
We can hardly guarantee our content will ‘go viral’, but with all the success of publishers due to social sharing, I feel it’s an idyllic goal for content marketers.