Nick Cowling

About Nick Cowling

Nick Cowling is Paid Media Director at Three Whiskey and has been working in media for over five years. He has spent a great deal of this time working across some of the largest paid media clients in the UK and globally, including Compare the Market, Vodafone and Peroni. He’s interested in how media can push the boundaries and overhaul the way businesses engage with new users and how they report profit at a customer level.

Article Paid search

Running paid search in challenging industries: pharma & healthcare

Paid search is typically seen as one of the most flexible digital channels, allowing you to quickly and efficiently set up campaigns that drive performance in a tight window. In my years working in paid search this has usually been the case. However, there are certain, highly regulated industries that flip these perceptions on their […]