Stephen Kenwright

About Stephen Kenwright

Stephen drives growth at data marketing agency Edit, using data science and technology to deliver integrated communications across customer acquisition and retention. He writes about his experiences running search marketing agency Branded3 on his blog.

He organises SearchLeeds – a digital marketing conference at Leeds’ first direct arena which attracted 1,500 attendees in its third year.

Stephen mentors communications students at Sheffield Hallam University, where he graduated with an MA in Renaissance Literature.

Article CRM and loyalty programs

Acquisition and retention – why don’t they communicate?

Huge amounts of data, and, cheaper and more impactful ways to utilise it, mean that communications can be more effective than ever.