Vikki Chowney

About Vikki Chowney

50 key takeaways and soundbites from FUNNEL

On Tuesday more than 500 B2B and B2C marketers attended FUNNEL, our first event to consider where marketing meets sales – and leads become revenue.

With a definite sense of new confidence in the air, the packed speaker programme looked at key challenges and opportunities facing ‘considered purchase’ marketers today – how to best attract, engage, nurture and convert leads.

I’ve collated some of the key takeaways and soundbites below…