50 key takeaways and soundbites from FUNNEL
On Tuesday more than 500 B2B and B2C marketers attended FUNNEL, our first event to consider where marketing meets sales – and leads become revenue.
With a definite sense of new confidence in the air, the packed speaker programme looked at key challenges and opportunities facing ‘considered purchase’ marketers today – how to best attract, engage, nurture and convert leads.
I’ve collated some of the key takeaways and soundbites below…